Tag: Grant Cardone (Page 1 of 2)

How To Advertise Your New Business For Organic Growth

Advertising your business is one of the most fun experiences you will have when investing in your company. These are the most effective ways to advertise your business without the use of pay-per-click ads.

Here’s how to grow organically!

#1 – Social Media

Social media is a great way to advertise your business as a whole.

Connect with people over LinkedIn, create a Facebook page for your business, and engage daily.

Social media is a great way to expose your business to a mass amount of people all around the world and is a sure way to put your business in front of everyone’s eyes.

This strategy elevates awareness of your products and services, it will go hand in hand with having a website (more on that below).

#2 – Decorated Apparel

Find a trustworthy source that can brand your logo on garments such as hats, polos, and bags.

Your business will immediately be noticed anywhere you go.

Remember, you are your brand.

So, market your service or product.

Easy Marketing is a company that provides decorated apparel services for your business and has no minimums.

You can mix and match different items in order to fit your advertising needs.

Email them your logo and request options for your desired item(s).

It’s super easy!

#3 – Tradeshows & Events

Tradeshows give you an opportunity to display your business’s service or product to people in your industry.

Share your experience on social media to boost your presence online.

These events are a great way to establish new relationships and build your network.

You might meet an awesome supplier or encounter potential prospects.

Use this platform to your advantage by showing people your brand.

This person-to-person interaction elevates your companies brand bringing organic growth and awareness.

Many people attend these shows so be sure to advertise your company logo by wearing your decorated apparel.

You will see a lot of people representing their company with their logo on some sort of item or apparel.

#4 – Referrals

Referrals are an amazing way of getting your business advertised through other parties because it’s free promotion and improves credibility.

This form of advertising creates a network for your business and reflects the value of your service or product.

Referrals can be the following:

  • Person to person recommendation
  • Shared content on social media
  • Reviews online
  • Being featured on blogs

There’s nothing more organic than people talking about your business amongst one another and recommending your services or product to peers.

Tip: If you have a solid relationship with certain customers or clients don’t be afraid to ask for referrals!

Ever heard of the saying “ask and you shall receive”?

#5 – Create A Website

Your business should have a website.

Bluehost allows you to create a professional website for your business while making it super easy to maintain.

Go straight to the source by avoiding the middleman where you’ll spend twice as much for this platform.

A website advertises everything there is to know about your company so get creative and display your business’s services and work.

Having a website allows people to share your services with other people through the use of social media.

It’s also a great way for others to refer your work to other people looking for such services or products.

They get a preview on what you’re able to provide before meeting you which helps build momentum for a potential sale.

#6 – Email Signature

You’d be surprised by the power of an email signature.

Use it to advertise links to your social media, website, and other platforms.

Every email you write will contain this information so use it to your advantage!

Cold emails will now be more effective because of this call-to-action strategy.

Get creative with your signature and really use it as a means of advertising your business.

#7 – Business Cards

Courtesy of Easy Marketing

Business cards are a great way to advertise your new business.

Always keep them handy and never underestimate the power this little tool has.

These cards might just turn a prospect into a lead and eventually into closing a sale.

You can get business cards printed with SinaLite.

That is why a custom business cards comes in a variety of styles and designs that you can choose from

Read:How To Build A Clientele From Scratch For Your New Business

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How To Reach Financial Stability At Any Age

How To Reach Financial Stability At Any Age
You Can Do It!

Financial stability is the 3rd level of wealth according to Dan Lok’s 6 levels of wealth pyramid. It is the level beyond financial dependency (level 1) and financial survival (level 2 ). Financial stability bears a financial stress-free lifestyle but requires definite discipline and planning. If you’d like to find out more about Dan Lok’s 6 levels of wealth be sure to check out the video below. Here’s how to reach financial stability at any age.

https://www.youtube.com/watch?v=is5Dc-NC-14

What Does It Mean To Be Financially Stable?

What is financial stability? Financial stability is the level of wealth when you no longer depend on someone financially, and have essentially stopped going paycheck to paycheck. Financial stability requires that:

  • Your income is greater than your expenses
  • You have anywhere from 4-6 months of monthly living expenses saved up
  • You have no bad debt (high credit card debt, bad investments, etc.)

There is no set income number to reaching financial stability and you can reach it at any age. It does not matter how you make this money or how much you make, but how you manage your money.

E.g.: A person earning six figures a year cannot be financially stable if they are living paycheck to paycheck with no money set aside for an emergency. A person earning significantly less can be wealthier by simply having the discipline to manage their personal finances responsibly.

So How Do You Become Financially Stable?

First, you must truly want to become financially stable. In order to reach financial stability at any age it will require sacrifices involving budgeting, saving, and lots of planning.

Assuming you are not financially dependent on anyone and you work for yourself, you must learn to stop living paycheck to paycheck. This is achieved through gaining a set of skills and financial knowledge from which you can put to use.

In short, you will need to:

  • Look At Your Bank Statements and Budget
  • Increase Your Income
  • Live Below Your Means
  • Increase All Monetary Accounts
  • Develop Winner Habits

We break down in complete detail how to stop living paycheck to paycheck here. Reach financial stability at any age by living below your means and eliminating living paycheck to paycheck.

Write Down Your Financial Goals

write down your financial goals
financial stability

It is important to write down your financial goals in order to materialize said goals. Type them out in a word document or write them down in a journal. Your subconscious mind sees this and allows a lot of powerful and intuitive things to occur in your mind. Working towards your financial goals will become second nature.

Writing down my goals helped me reach financial stability because I was constantly setting goals for myself. Keep planning and keep writing down your goals.

Read: How To Set Financial Goals: 10 Simple Steps!

Be Ready To Leave Your Comfort Zone

The comfort zone is where all dreams and goals die. Be prepared to leave your comfort zone if your goal is to reach financial stability. This step will require you to ditch the habits prohibiting you from reaching your financial goals.

If you want to reach financial stability you will need to develop some habits you might not like at first. This means delaying gratification to meet your future goals.

Take Action To Manifest Your Financial Vision

Begin to set things in motion by taking affirmative and disciplined action. Stick to your budgeting plan and keep working towards eliminating unnecessary expenses while earning extra income to pay off debt. Think in terms of weeks and months. Look at the progress you make at the end of every week and every month.

Learn to reach financial stability at any age by continuously taking action towards achieving your goals.

Take action every day and you’ll grow every day.

frank nez

Let Your Goals Motivate You

Record your progress to boost your motivation. This helps to visually see how much closer you are to accomplishing your goals. Motivation is at its highest in the beginning and may begin to settle as time passes. When it begins to subside, remember why you started in the first place.

The process will take time. Remember, one step is one step closer to achieving your goals. Reach financial stability at any age by staying motivated throughout your financial journey.

Some ways to stay motivated include:

  • Watching successful mentors on YouTube
  • Reading self development books
  • Following motivational pages on social media
  • Maintaining focus on your aspirations

Reaching financial stability requires you to ditch old habits and gain new ones.

Read: 6 Money Habits You Can Develop to Win Financially

Continue To Learn Throughout Your Journey

Another great way to stay motivated throughout your journey to reach financial stability is to never stop learning. Continue to educate yourself while you take on this amazing responsibility.

There is a lot of great content on YouTube from which you can gain new perspective and knowledge from. Some of our favorite people include Dave Ramsey (saving), Grant Cardone (motivation), & Andrei Jikh (investing). You will find loads of content that can benefit you when you envelop yourself with financial betterment.

Franknez.com writes a lot of content relating to your financial benefit. We take pride in helping our readers become financially confident.

Tip: Learn how to reach financial stability at any age by learning from all type of successful people.

How Do You Reach Financial Stability At Any Age?

You reach financial stability when you decide to become financially literate. Financially literacy is the understanding of managing your personal finances responsibly.

You can only fathom financial literacy if you have the willpower to seek the knowledge. You must truly want it. No amount of money greater than what you currently earn can make you become financially stable. However, it can certainly become a tool to help you reach financial stability.

Every post on Franknez.com plays a dedicated role to working towards and building your financial future. Reaching financial stability is a mix of several habits you must learn to develop before attaining this level of wealth, just like any other level of wealth.

Financial Stability Is A Mental Stability

Mental stability manifests financial stability due to a variety of factors of which include:

  • Discipline
  • Planning
  • Desire To Learn
  • Commitment
  • Time
  • Sacrifice

This level of wealth is where you decide it’s time to change your life. It’s when you stop doing a variety of things that were holding you back and focus on taking control of your destiny.

In other words, it’s when you replace your bad habits with developed winner habits. Only you can truly decide financial stability for yourself.

If you found value in this post comment below and let us know how you’re taking the necessary measures to reach financial stability! Kuddos for being here today.

Read: How To Stop Living Paycheck To Paycheck (For Good).

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These Are The Best Strategies To Increase Your Sales

Best Strategies To Increase Your Sales
How To Increase Your Sales

Sales are a universal language in business. Every industry requires a sale to be made in order for the business to grow and become profitable. You will learn that these tips are applicable no matter what industry you are in.

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Welcome to Franknez.com – most of the excerpt will be based on taking the actions to bring in new clientele to your business. These are the best strategies to increase your sales.

#1. Cold Call Method

The cold call method is a great strategy to use when making contact with a prospect for the first time. Cold calls:

Use Cold Calls To Increase Your Sales
Sales Tips and Strategies For Small Business Owners
  • Demonstrate willingness to make contact at a more personal level
  • Presents your character (be charismatic, uplifting, energetic, thankful)
  • Allow you to get a feel of the prospects personality (tone, mood, interest, etc.)
  • Is the best way to sell yourself to a prospect through the use of attitude and dialogue
  • Perfect for extroverts (if you’re an introvert, step out of your comfort zone and use this method to gain new skills in sales)

The cold call method is a great way to introduce yourself to a company or prospect and sets the mood for potential business in the future.

Increase your sales by selling yourself and your service or product in order to make a lasting impression.

#2. Cold Email Method

Cold emails are a great method to follow up on prospects. They can also be a great means of making a quick and presentable first-time contact. You may alternate and follow up with a call based on the success rate of response. Cold emails:

Use Cold Emails To Increase Your Sales
Use cold emails to increase your sales
  • Are quick and efficient
  • Advantageous for skilled writers
  • Don’t take much time from a prospects busy schedule
  • Perfect for introverts

If you’re sending out a cold email to make first contact, be sure to follow up with a call when necessary. Some prospects appreciate cold emails due to having the convenience of reading and responding to them whenever it is most convenient to them.

If you’re sending out an email to follow up after a call, be sure to thank them for their time and be clear on your proposition(s).

The most effective way to increase your sales is to alternate between these two methods in terms of first contact and follow up.

Experience

Every lead and choice of execution will result in a variety of ways to present and close a sale. I have emailed prospects who immediately responded requesting pricing after making initial contact with a cold email.

I’ve cold called prospects who advised I made contact at the perfect time as they have actually been fed up with their current vendor.

There has been prospects who have been open to working immediately, some who would like to see samples first, and some who are willing to run test projects before committing to more business.

#3. Schedule Meetings

If you’re after a prospect who isn’t biting, who is giving you the runaround; try scheduling a meeting. Meetings are a great way to present or demonstrate your service or product to a prospect. You may also schedule a meeting with current clients in order to add flame to the relationship.

Sales Meeting

A meeting may take place in your prospects workspace environment or in your facility. Meetings are very personal, sell yourself, your product(s)/service(s), and your abilities that confirm why you’re the best choice for this prospect.

Establish an awesome relationship with your prospect(s). Impressing them will boost your probability of establishing a new client which in return will increase your sales.

Experience & Tips

Scheduling meetings with current clients is a fun way to increase your sales. This strategy will allow you to form a deeper connection with the company and with the client.

There has been a few instances where clients have actually wanted to meet up and see how product was produced at our facility. After one particular meeting, I followed up with the coordinator to advise they are more than welcome to stop by anytime and to bring the rest of the team next time around.

Months later I met another coordinator who wanted to meet in person and see how we conduct business. They were very impressed and super enthusiastic about continuing to doing business together.

This experience has served as a great means of connecting with our clientele which has strengthened the business relationship. At some point in your sales career you will need to meet with your prospects or clients in order to further establish your credibility and increase your sales.

#4. Become An Expert In Your Industry

In order to continuously increase your sales, you’ll need to become an expert in your industry. Yes, you can naturally be a great sales person and understand the importance of catering to a company and really know how to sell yourself.

Become an expert to increase your sales

However, when you become an expert in your industry, you have an insight and advantage far greater than any other sales rep in your circle.

This is one of those ‘extra credit’ strategies that will help take your skills, expertise, AND knowledge to another level in your career.

Understand your industry, and become an expert in your service(s) and product(s). Here are some advantages to being an expert in your industry:

The Ability To Serve Your Clients Quickly & Efficiently

Being an expert in your industry allows you to serve your clients quickly and efficiently. You are able to provide instant answers to your customers questions regarding your services or products in a confident manner.

The Ability To Effectively Solve Problems

Being an expert in your industry means you have the ability to effectively solve problems. Your advantage is that you have the answers to just about everything in your niche, which translates to finding better solutions when discrepancies arise in your workplace.

Your Reputation Exceeds You

Whenever people think of the services or products in your industry they think of you. When you’re an expert in your industry, your reputation exceeds you. People want to work with you.

All of a sudden you aren’t chasing prospects anymore, they’re chasing you. Becoming an expert in your industry is an absolute way to increase your sales.

#5. Feed The Sales Pipeline

Sales Funnel
Keep feeding the sales funnel

You should consistently be feeding your sales pipeline and lining up prospects to follow up with, meet, and close new deals with. I personally suggest creating a client database to reflect the status of your leads. This will help you keep track of who just spoke with, who needs more from you, and who’s in your pocket.

Feeding the sales pipeline will increase your sales due to the consistency of reaching out to new prospects. When work slows down in your industry, you’ll have this amazing client database you can tackle before things start to pick up again.

Tip: Never let your sales pipeline go empty as you’ll have no leads to follow up with once your industry slows down.

#6. Follow Up To Seal The Deal

Follow Up With Customers

Grant Cardone says the sale is in the follow up and it’s true. Increase your sales by continuously following up with your prospects and current clients. Here are some ways you can follow up with prospects:

  • Regarding initial contact
  • On provided quotes
  • Follow up on scheduled meetings
  • Or questions you might have

These points show prospects you have potential of earning their business and highlights your attentiveness to serve.

Here are some ways you can follow up with existing clients:

  • In regards to satisfactory upon purchase of product or services
  • Provided quotes OR re-orders
  • Referrals
  • New business
  • Status of processed orders

These points show willingness to help and demonstrate an effort to accomplish a set of goals. Being proactive with follow ups will increase your sales as you’re consistently on your clients or prospects radar. Remember to create a client database where you can keep track on your prospects.

Tip: Your follow ups should always be strategized so they do not become robotic to the receiver. Alternate between emails and phone calls for the best results.

#7. Think Of Your Customers Needs

Think of your customers needs in order to increase your sales

Understanding how to cater to your customers needs is a definitive way to increase your sales. Everyone you meet, encounter, or come into contact with will have similar needs. You will come to understand that everyone has unique needs. It’s when you learn to differentiate these two that you will gain an advantage over your competition.

Put yourself in your prospects or clients world for a second. What will make them buy from you? How can they think you to be the go-to-person? In order to understand how to cater to your customers needs, you must form a relationship with your current clients, or creatively asses your prospects wants.

Tip: Always think of your customers needs.

#8. Overcommit And Overdeliver To Increase Your Sales

Overcommitting is saying yes to a rush project. It’s saying yes to the tight deadline and the extra work it will require to make it happen.

Overcommit To Increase Sales

Overdelivering is not only accomplishing the goal but it’s having completed it while exceeding the customers expectations.

Increase your sales by demonstrating to your clients that you are trustworthy and a reliable partner with whom they can count on for ANYTHING.

When you overcommit it is up to you to do whatever it takes to see that promise through. When you overcommit you close the deal. Now make sure your delivery is phenomenal. Think long-term success when catering to your clients needs.

Read: Here Are My Top 10 Strategies I Use To Promote My Brand

Conclusion

Sales really are a universal language in business. Every industry requires a sale to be made in order to grow and become profitable. Use these strategies to help you further your career in sales and stay ahead of your competition.

If you found value in this post please give it a social share. Also, don’t forget to subscribe to the blog for instant notification on new posts relating to entrepreneurship and stock investing.

Leave me a comment below if you are already implementing any of these strategies in your industry or if there’s anything else you can input to the related topic!

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10 Ways To Increase Your Sales During A Recession

10 Ways To Increase Your Sales During A Recession

How can I keep my sales up during an economic downturn? Is it possible to do well during a contraction? Can I be successful? Here are 10 ways to increase your sales during a recession.

#1 – Reach Out To Your Current Clients

Reaching out to your current clientele is one of the best ways to increase your sales during a recession. Follow up with a well written email or cold call. Strategize your contact. Ask yourself, what are you trying to accomplish by making contact? Follow up on quotes, projects in the air, projects on hold, etc.

Tip: Don’t make it all about you. Reach out to see how you can lend them a helping hand. Make them feel like you want to help them more than anything.

#2 – Referrals

Use Referrals To Increase Your Sales During A Recession

Another way to increase your sales during a recession is to politely ask for referrals. Referrals are an awesome way to spread talk about your service or products from your current network of people. These people may include clients, acquaintances, family, or friends. Referrals often times manifest credibility simply due to the positive aspect of referring someone to a good or great service/product.

#3 – Tackle New Business

And of course, one of the most direct ways to increase your sales during a recession is to tackle new business. Tackling new business opens new doors. If you aren’t hearing much back from your clients, tackling new business is a great way to make new connections and offer your product or service in order to grow your clientele.

Read: How To Build A Clientele For Your New Business!

#4 – Follow The Money

Follow The Money To Increase Your Sales During A Recession

During a recession, there’s a high probability a lot of industries will be down. Unemployment rises people aren’t spending money any more. In order for your to continue to increase your sales during a recession is to follow the money. When certain industries are down others are booming. Learn to identify where the money is and let it influence how you conduct business.

My company works in the decorated apparel industry so one thing we did during the covid 19 crisis to increase sales was to sell decorated masks.

See how you can adapt to the changes in your environment to make money regardless of the situation. Increase sales by following the money.

#5 – Expand Beyond Your Industry

This is similar to referrals. To expand beyond your industry simply means to offer your product or service to people outside your line of work. It may be family, friends, or other people in your network. If you make one or two sales using this strategy that’s one or two sales on top of your margins. Don’t underestimate the power of expanding beyond your industry.

#6 – Seek Knowledge & Apply It

Find online mentors from who you can learn from and get inspired by. Some of our favorite mentors include Dan Lok, Grant Cardone, Dan Pena, and Gary Vee just to name a few. Read or listen to audio books that will provide you with insight and knowledge that will help you further progress in business.

Knowledge is not worth anything if it is not applied so apply it for guaranteed results. Seek knowledge and apply it in your line of work in order to harvest the results you desire. Some of these mentors mentioned are high ticket sellers. They are some of the most successful sellers and entrepreneurs which make them easy to resonate with.

Tip: Never stop learning from people who are well beyond your level of success.

#7 – Use Social Media To Market Your Business

Use Social Media To Increase Your Sales During A Recession
Increase sales using social media

Social media is an amazing way to drive traffic to your website and potentially land a sale. Use social media as portal to increase your sales. The way your market your business plays an important role in your growth due to todays fast paced and tech environment. Here are some benefits of using social media:

  • Quick directory to your website detailing your product or service
  • Optimizes engagement
  • Allows you to network and connect with your followers
  • All legit businesses use social media (credibility)
  • Easy for customers to find you online
  • Social media allows sharing to be instant (referrals)
  • Creativity attracts new customers

#8 – Use Paid Advertising (Including Promotional Products)

During a recession many sectors tend to contract. What you should be doing while everyone else is contracting is to play on the offensive side and setting goals often. Tackle your industry by engaging more than ever and focusing on promoting your service or product. Use paid advertising to reach the masses. By reaching the masses you increase your probability of closing sales and potentially gaining new long lasting customers.

Easy Marketing Provides Decorated Apparel Such As Hats, Polos, And Aprons With Your Logo To Elevate Your Brand

Promotional products are an amazing way to promote your business without having to pitch your product or service to anyone. The product in itself presents a bold statement. Easy Marketing provides customers with decorated hats, shirts, jackets, bags, and so much more by branding the apparel with your business logo.

Tip: Wear your decorated apparel when you’re out in public. People will notice what your brand is about which can potentially lead to new business.

#9 – Keep Yourself Motivated

Increase your sales by staying motivated

Motivation drives us so it is important that you keep yourself motivated in order to increase your sales during a recession. Recessions tend to produce waves of uncertainty and negativity. Stay focused on your goals and away from the effects recessions have on the psyche. There are a ton of motivational pages on Instagram that can keep you level headed during a major economic downturn. We too love to inspire our readers with our motivational content while keeping you posted on new posts published on our blog. Check out our IG page here.

#10 – Be Patient

Be patient. It’s part of the process. Continue to put in the work while keeping in mind that all great things take time to come into fruition. Ever ounce of energy and work you put into increasing your sales will manifest eventually.

Stay dedicated, be persistent, and be patient. We’ve compiled the BEST STRATEGIES to increase your sales on another post here for you to keep seeking knowledge and applying it in your field.

Share with us on the comments section below what you’re doing or have done in order to increase your sales during a recession or economic downturn. Our readers would love to gain personal insight from your experience and knowledge!

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