Category: Business (Page 1 of 4)

How To Start an Online Business and Succeed

how to online business start

Did you know that every day you procrastinate starting your online business it’s affecting you?

Yup, that vision you keep seeing for yourself and your family gets further from you when you don’t start.

But it’s not too late!

I’m going to answer all the questions you might have regarding starting an online business for the first time.

A few of the basics including what type of online business you should start, how to scale it, and what makes an online business successful.

franknez.com

Welcome to Franknez.com – the blog where you can digest content on personal finance, side hustle ideas, entrepreneurship, and trending investing topics.

Lets get started!

A little bit of background before I break this down.

I left my 9-5 working for the family business in order to start my own online businesses.

One of them is a hybrid model.

With this business I sell a service and product remotely.

The second online business is 100% online, earns 5-figures per month, and I don’t sell any products or services!

This is the type of business most of you might want.

And I’m going to break down step by step how you can do this too.

Key Points and Questions

  • Where and how to start an online business
  • Online business ideas for beginners
  • What makes an online business successful
  • How to scale an online business
  • What type of online business should you start
  • Why are online businesses popular nowadays
  • How does an online business work
  • Why online businesses fail
  • Can an online business make you rich

why are online businesses popular nowadays

Online businesses are attractive because they tend to provide people with a freedom like no other.

People like you and I are ditching our 9-5s to provide value online and at scale.

Which leads me to the second reason why online businesses are so popular.

You can scale an online business quicker and larger than a traditional business.

An online business will provide you with the freedom to work from home or anywhere else in the world.

If you value the freedom to travel then know that this is what an online business can provide for you.

Travel While You Work

Also known as the laptop lifestyle, traveling while you work requires discipline.

However, the lifestyle provides a freedom working in a desk will never provide.

Notice I said travel while you work not work while you travel.

That’s because life changes when you get your freedom back.

You’re technically working all the time while enjoying your surrounding freedom.

The first taste I got from the laptop lifestyle is when I went on vacation to Rocky Point while working a sales commission job.

And even though I was on vacation, I still had obligations for my clients.

We were in this beautiful luxury apartment with a stunning view of the resort and ocean.

That day we arrived I had emails to answer and clients to call back.

Keep in mind at that time I was managing my clients from an office.

That’s when I first discovered this freedom.

Here’s a picture of my son Frankie chillin as we unpacked food in the apartment.

I knew that if I wanted a life like this, I would need my online businesses to out-earn my salary.

That’s not how it happened though, I took the leap and eventually went all in.

More on that later!

Scalability Skyrockets Your Income

So not only do you get your time back but you have the advantage of earning a ton of money with an online business.

The reason being is that most online businesses can be scaled MASSIVELY.

Online businesses can all be scaled very differently.

Some are easier and quicker than others while a few businesses do take more time.

Now, just because some online businesses are easier and quicker to scale, it doesn’t mean they don’t require a lot of hard work and attention to detail.

An online business is still a very real business.

Your new business will require you to put your real life skills to work in order to manifest your career goals and that dream life.

Online businesses are the reason why you see and hear about a lot of younger people earning 6-figures per year just from their laptop.

I’ll get more in depth on how you can scale your online business a little later.

Here’s how you start.

How Do You Start an Online Business?

how do you start an online business

How do you start an online business, right? Where can you start an online business?

These questions usually leave beginners a little mind boggled.

How exactly do you turn nothing into something?

The answer is actually quite simple.

You’ll need a website or online platform to use depending on your niche and type of business you’d like to create.

Your website will be your foundation to your entire online business model.

It doesn’t matter what type of online business you create, but you’ll need either a website or platform to begin.

I would personally avoid a free website like WIX only because it will not provide you with the tools necessary to scale.

The purpose of an online business is to scale it enough to provide you with the financial freedom you deserve.

So, for starters, I recommend building your own site using Bluehost.

It’s very easy to use but if you don’t want to spend the time personalizing your own site you can always pay a few hundred to thousand dollars to a professional who will use the same platform.

What type of online business models require either a website or platform to begin?

If you are interested in the following, you will need a website:

  • Blogging
  • Providing online services and consultation
  • Reviewing products

If you prefer the following, you’ll need a platform:

  • Selling a product
  • Entertaining
  • Visually informing or training

It may not seem like a ton of options but believe me there are many niches within each of these categories.

How does an online business work?

An online business provides value online, and you get compensated online.

Your online business will earn money depending on what type of service you provide.

You will get paid depending on how your online business is monetized.

I’m going to go over this more in detail down below.

What Online Business should I start?

The online business you start is going to depend on these 5 major key points.

Ask yourself:

  1. Would you rather provide a service, provide information, or sell a product?
  2. Are you looking for a more hands-on experience or more virtual experience?
  3. Do you want to earn money per project or passively?
  4. Will your startup require a lot of capital, or very little to no capital?
  5. How important is mass scalability to you?

By answering these 5 questions, you’ll have a grasp on what type of online business you’d like to create.

Below you will find a number of online business ideas that will help you identify which model aligns with your needs.

Online Business ideas for beginners

I’m going to break down all the things you can do with these online business models.

Your personality and intuition will naturally gravitate towards a specific idea.

Blogging

blogging

This is a writer lovers paradise.

Blogging allows you to share your experience, knowledge, and stories at massive scale.

What makes blogging an attractive online business model is that just about anyone can provide value to an audience based on a particular niche or subject.

Entrepreneurs are blogging about really just everything!

Here are some blogging topic ideas:

  • Write about your experience in ‘X Industry’. Maybe you love the industry you work in or are an expert in it. Write about it and answer questions people might have on a variety of subjects pertaining to your industry.
  • As long as there’s a real interest in it, you can blog about pretty much anything. People are earning money blogging about travel, teacher life, mom or dad life, pet life, college life, automotive, tech, and so much more!

How Do Bloggers Earn Money?

Bloggers earn money through a number of ways.

One is through display advertisements, like the ones you see on my website. T

he second way bloggers earn money is through affiliate programs.

Bloggers can earn a commission for making a sale of certain products or services.

Bloggers may even sell their own products or services online.

How Much Money Do Bloggers Make?

Bloggers can earn 3 to 6-figures per month depending on how you monetize your website.

My website currently earns 5-figures per month.

Scaling your audience is key to scaling your online business.

If starting a blog interests you be sure to read the beginners guide below.

It will walk you step by step on how to start using a self-building website platform called Bluehost.

The process is very easy and only takes minutes to set up.

Read: Blog like a champ in 2021: Easy beginners guide

Online Services and Consultation

online business services

If you already come from a consultation background, you may find this online business idea to fit your expertise.

Find a niche you’d be interested in providing value to.

Consulting may revolve around relationship advice, marketing consulting, social media consulting, business / sales, financial, etc..

This online business model will require you to be available on call or chat when a prospect reaches out.

A website could be a net for you to catch fish.

You may accept payment with Zelle, Venmo, Cash App, or PayPal for example.

Examples of online services

You can provide online services through your own website, or through a platform like Fiverr.

Services you could provide may include:

  • Reviews (blog or single website)
  • Site building
  • Social media management
  • PowerPoint building
  • Graphic designing / vector / digitizing
  • Video editing / audio editing, mixing (engineer)
  • Training / Health, diet schedule

The costs of your services and consultation will all vary depending on your niche and expertise in your field.

An online business based on consultation and services only will be limited to scaling unless other monetization is included in your business model.

You might want to provide affiliate products that can provide further value to your customers.

This will allow you to earn a commission for every sale you make on top of your consulting and service rates.

You can also incorporate a ‘blog’ section where you can direct your website visitors to and earn revenue from displaying ads.

E-Commerce Store

ecommerce store

E-commerce is the way to go if you’re looking to sell products online at scale.

There are two type of products you can sell online.

  1. Physical products
  2. Digital products

Selling products online are a great way to diversify your income.

You can either have a full-on Amazon store as your main online business, or you can create a small store to earn extra revenue on the side.

Physical Products

Physical products will require you to drop ship directly to your customers via manual entry or using an automated system.

The best platforms for this niche are Shopify, BigCommerce, and WooCommerce.

But if you want to build an e-Commerce business you’ll want to go with Amazon.

You can set up your own branded store with these platforms and use them to ship sell and ship product out to your customers.

This type of online store is scalable when you’re selling product that’s trending and in high demand.

Find your niche and cater them using your own online store.

Digital Products

Digital products on the other hand are a lot different.

You’re not selling hard copy of anything here.

A digital product could be a video, a course, an e-book, an audible, art, etc..

You can sell your own self published e-books using Amazon KDP and other products using a Shopify store.

If you have a blog you can also integrate WooCommerce with WordPress and sell directly to your readers from your website.

A digital product can earn you passive income / leveraged income while a physical product might require more of your time.

If marketed correctly, it can also scale much higher; especially if presented to a huge audience.

Reaching The $10K Mark: How Perseverance Overrides Adversity

Reaching The $10K Mark - Sales

In my eBook, Reaching The $10K Mark, I talk about the adversity I faced during my sales journey to reaching $10K per month in sales.

Every time I was close to reaching my goal the waves would come crashing down on me further pushing me away from the tide.

This motivational eBook captures the world of every aspiring seller striving to make it big in their sales career.

This is the first digital product I created and I wrote this with a lot of heart.

The moral of this story is how perseverance overrides adversity.

I wanted to create something personal that showed another person that we are all human beings and that we all come across setbacks in life.

My goal is to inspire you to keep going.


Become a YouTuber

Become a youtuber online business ideas
Online Business Ideas – YouTube

Lights, camera, money!

YouTube is a great platform for you to provide value at a massive scale.

YouTubers for the most part entertain no matter the niche.

Like blogging, you can share your knowledge and expertise in video format whether it be a vlog, instructional videos, or illustrational ones.

Anyone can create a channel and upload videos no matter your niche.

This type of online business will require you to be a little tech savvy, or outsource that work to those who are.

How Do YouTubers Earn Money?

Like bloggers, YouTuber’s main source of income is through displayed advertisement.

However, as your channel grows you can also leave affiliate links in the description of your videos to diversify your income from your viewers.

The amazing thing about YouTube is that once you’ve monetized your videos, you begin to earn money in your sleep.

As long as people are watching your videos on loop you will always be earning money.

This is what’s known as leveraged income.

If you love to travel, you only need to pack up your filming gear and move it with you to produce content no matter where you are.

How Can I Incorporate YouTube With My Niche?

If you’re into tech you can always review products or film unboxing videos.

People love this type of content.

You can then diversify your income by leaving amazon affiliate links to the type of gear you use in the description area of the video.

If your audience loves your channel to the point where they want to support your work they can always become a patron.

My patrons altogether cover most of my website’s monthly expenses.

If you’re a trainer, you could combine the use of YouTube with your website to generate leads.

Not only can you upload content to YouTube, but you can also provide consultation or 1-1 virtual training sessions.

It’s really all about creativity and leveraging these ways of earning money online to benefit and scale your online business.

How to scale an Online Business?

So how exactly do you scale an online business?

Audience is key. You’ll need a lot of eyes on your product, service, or content to scale your online business.

Once you’ve figured out how you’ll be monetizing your online business you’ll need as many people as you can get over to your website.

The more people that see you means the more possibilities you have to earn big money.

#1. Produce quality content

Quality content is going to be the foundation to your online businesses’ success.

People want to consume and buy quality product, services, and content.

Take as much time as you need to ensure your content is superior to that of your competitors.

Forget what they’re doing, just do what you know how to do but do it exquisitely.

Quality content never fails to be noticed, recognized, and appreciated. In fact, quality content has a higher chance of being shared on social media and referred through word of mouth.

Everything on this list can be perfect but if you’re not producing quality content then your online business will not be taken seriously.

Take your time to learn something if you have to or invest in the tools to make your presentation look and feel better for the engaged user.

#2. Search Engine Optimization (SEO)

Search engine optimization is the key to a successful and high ranking website.

You build your SEO by using the correct keywords and building backlinks to your website.

When you’re building your website you’ll want to make sure you’re using keywords that reflect what your online business is offering.

This will give you a higher chance of being found organically on Google, Yahoo, and Bing.

Don’t be discouraged if you aren’t seeing your online business pop up on Google right away.

SEO takes time to build but trust me, Google will automatically start ranking you after a few months of being active online.

Meta description, titles, subheadings

SEO is also heavily influenced by your website or platforms description, titles, subheadings, images, and even what is being vocalized in a video.

The more you stay on topic means the higher chance you’ll have at ranking higher in the organic search and recommended results.

#3. Social media marketing

Scaling your online business is heavily dependent on the use of social media marketing.

You’ll need to identify which social platform best connects with your target audience the best in order to drive traffic to your website or platform.

Get involved in Facebook Groups, relevant Twitter topics, or even network using LinkedIn.

Every niche and every website/platform will connect with a group differently.

Sometimes it takes time to find which will work best for your online business but you must find it.

Sharing your content, service, or product on social media is the first step towards promoting your online business.

Once you’ve worked on your SEO, you’ll want as many people as possible to click on these ‘backlinks’ leading them to your landing page or video.

Google loves backlinks and actually ranks you higher when you have plenty of them which means you need to consistently be sharing content that drives people to your site.

#4. Be consistent

Search engines begin to ignore you if you stop producing content so be consistent.

This is the part of building any type of business whether it’s online or traditional that requires patience.

You cannot expect to produce content once or ten times and start seeing huge results.

It takes time and effort.

Consistency is going to improve your marketing and pitching skills online.

It’s also going to make you produce better content for a bigger audience.

When search engines see your links have been spread around consistently for quite some time, your domain authority begins to climb meaning your visibility also begins to climb.

#5. Brand your online business

The fifth tip to scaling your online business is to brand it.

Branding your business is more than just a logo.

It’s the character of your business, the personality, and the likeability.

Your brand should attract your customers or audience and make them feel like they belong.

Did you know that you can evoke emotion through colors?

I get a little more into detail here with this marketing strategy, but the key is to create an identity.

When you create an identity, people will remember you and come back for more.

This is how you can get your customers to use your services again, buy another product, or indulge your content every day.

In the beginning, your brand will change from time to time.

This is 100% okay. Branding is about discovery and this takes time.

Your brand will slowly begin to reveal itself to you as you continue to push forward.

What makes an online business successful?

what makes an online business successful

To me personally, an online business is successful when it is able to provide you with a certain freedom a 9-5 can’t.

Whether it be more family time, personal time, recreational time, or even money, it’s different for every individual.

Perhaps you’re making a little less with your online business than you were from your corporate job but at least now you have more time with your family.

I see this as successful.

Maybe you keep scaling it and now you earn your previous salary every month.

I’d say that’s tremendous success.

My online businesses have provided me with the freedom to work from anywhere I please and to earn money in my sleep.

I could work less hours, but my work ethic doesn’t allow me to.

I have to constantly be providing value because as an entrepreneur, nothing is truly every secured and my family’s financial freedom is that important to me.

I make every minute count and I’ll ease off the gas pedal when I reach certain milestones.

Work hard now rest later!

Can an Online Business Make You Rich?

can an online business make you rich

I think you know the answer to that.

Due to how scalable online businesses are they can certainly provide substantial income to by most standards be considered to be wealthy or rich.

They key to your wealth will heavily resonate with the amount of people you’re able to provide value to.

You will become wealthier if your scalable model can reach 1 million people oppose to 100k people.

There is no shortage of people by whom you cannot provide your services to.

It’s a matter of figuring out how to get in front of them.

Everyone is fighting for attention one way or another.

Your job as an entrepreneur is to figure out how to stand out so that your product, service, or content is seen.

The marketplace will then decide whether or not your product, service, or content is worth buying, using, or indulging in.

So, be sure quality is always the first thing in mind when building your online business to provide value at scale.

Why Do Online Businesses Fail?

Like almost anything else in this world, any endeavor will fail once you stop working on it.

It’s really that straight forward.

If the marketplace didn’t react well to your service or product and you quit then you were the reason for the businesses failure.

Instead of tweaking and perfecting your product or service you rendered in self defeat.

Online businesses fail when their owners are defeated by adversity and barriers along the way.

An online business is not worth failing over.

The upside is too valuable.

Write that down in case it ever gets overwhelmingly difficult for you. “An online business is not worth failing over. The upside is too valuable”.

Online Business Courses

Should you attend them?

This is a financial literacy blog and financial literacy says don’t sign up for online business courses when in the end, you end up learning from experience instead.

I didn’t take online business courses, but I did attend a private college and earned my associates degree in business administration.

I was left with $50k in debt and didn’t know how to sell, apply social media marketing, or file taxes for a small business.

You have to understand that any school offering you any online business management degree is scamming you.

They’re a business themselves.

They will teach you theory and give you a good grade for your efforts and presentations.

But they will not teach you how to become a successful entrepreneur. That you learn on the streets.

Online Business School

I’d be lying to you if I didn’t personally look into online business schools after I received my associates degree in order to ‘further my education’.

It wasn’t until I began earning money in a sales position where I learned that there was no need for me to attend an online business school.

Online business school wasn’t for me at this point.

In fact, my business professor wasn’t a very successful entrepreneur. He owned a volleyball team but the startup was a partnership.

And he had given up on it and referenced selling his half to his partner quite often.

Online Business Management Degree

If you’re thinking about getting an online business management degree through an online business school, I would take financial literacy a little bit more seriously.

You can invest the money for your tuition into your startup instead!

The money could go towards gear for that YouTube channel or towards your domain name and website configurations.

There’s so much more you can do with that investment.

An online business management degree will not teach you the real world aspect of running a business or managing people.

Start off small and work for a small business to gain exposure and experience.

Learn the ropes and start with data entry.

I began my journey managing a small team due to my leadership skills, not through my degree.

Start there and see how much further that takes you.

Start Your Online Business Today

Franknez.com

Stop procrastinating.

You got this!

Get excited about it and start taking your first steps towards that new life.

That vision you keep seeing is the preview to life’s upcoming attractions.

And if you’re lacking strength to get started then I encourage you to borrow mine.

Borrow my strength to start.

I believe in you.

References

Connect with me on social media!

Twitter | Facebook | Instagram


3 Different Ways I’ve Earned 6-Figures [Secrets]

How to earn your first 6 figures
How to earn your first 6 figures

So, you want to earn your very first 6-figures.

I’m going to go over 3 different ways I’ve done it to provide you with insight and value so you can do it too.

I never had any mentorship when achieving these goals, so I feel very happy being able to share my story with you.

Make sure to subscribe to the blog for more articles like this.

franknez.com

Welcome to Franknez.com – today we’re discussing what it’s going to take to earn your very first 6-figures. Here’s how I did it and how you can do it too.

Let’s get started!

My First 6-Figures Story (Family Business)

first 6-figures
How I earned my first 6-figures

I’m going to be as brief as I can while still providing you with value and knowledge.

Earning my first 6-figures were the hardest.

The first time I earned 6-figures was as an intrapreneur within the family business.

I had a sales position role I took on straight out of college.

The year was 2015 and it was the most intimidating thing I had ever done at that point of my life.

I’ll never forget how I felt receiving my very first PO, it was around $40 or so and I remember thinking, “wow, this purchase order is money”.

I took on the sales role because I was certain of two things.

  1. I wanted to make a lot of money
  2. People in sales made a lot of money

And although it was extremely uncomfortable, I wanted to take on the challenge so that I could live the lifestyle that I wanted to live.

This chapter of my life was very challenging and pact with rejection after rejection.

In my eBook, “Reaching The $10K Mark: How Perseverance Overrides Adversity“, I go into depth what I went through in the beginning of my journey.

Feel free to check it out to unlock a part of my journey only a very few have access to.

How Long Did It Take Me to Earn My First 6-Figures?

how long did it take to earn 6-figures?
How long did it take to earn 6 figures?

I started my sales journey in 2015 and made my very first 6-figures in sales in 2019.

It took me 4 years of grind, rejection, commitment, failures, and goal setting to make this happen.

Again, I go more into detail in my eBook.

But it was hard.

When you do sales for a company, you put yourself in front of rejection every day to earn the opportunity to work another company.

I did this for 4 years straight before closing the year with 6-figures in sales for the very first time.

Year 5 was another 6-figure year in sales, although I didn’t earn that in income, and year 6 would have been my third year earning 6-figures too.

But I had left the family business to pursue my own business ventures and create the life I’ve always intended on living.

I’m actually drafting my second eBook to help those in family businesses identify when it’s time to leave the family business, especially if the environment becomes toxic.

Something I kept in mind was that if I could make someone else’s business 6-figures per year, then I could do it for myself and my family too.

The Second Way I Earned 6-Figures Was with Stocks

earning 6-figues with stocks
Earning 6-figures with stock investing

I am going in chronological order to help you understand a little bit about my background and my story.

I’ve always had a dream of making a lot of money and living life on my own terms.

When I became aware I wasn’t going to become affluent working for someone else, I decided to take action and invest in myself by accumulating a lot of knowledge online.

Though I didn’t have any mentors in person, I did have mentors online, at least that’s what I’ve always considered them to be.

I consumed content from a variety of successful and wealthy people and took the most valuable things from them to mold my own character.

Learning how to invest in stocks was so intimidating because no one was showing you how to do it.

Every article I read online was so dated and full of mumbo jumbo jargon.

Without hesitation, I opened my broker account with Vanguard, deposited my first $20, and made my first investment two months later after that deposit.

Why Invest in Stocks?

why invest in stocks

The year was 2019 when I made my first investment in the stock market.

I’ve always wanted to invest in the stock market because unlike a high yield savings account, it earned a lot more returns annually.

I was deep into financial literacy and was learning as much as I could about making money, managing it, and multiplying it.

So naturally stocks came to mind.

In fact, I’ve wanted to invest in stocks ever since one of my finance professors from college advised he did.

Old man was a gatekeeper though, he had absolutely no regard for showing us how to start!

So, with that in mind, I decided to launch Franknez.com to show people what I was doing to make, manage, and multiply my money.

This is not a website for financial advice, it’s a website for insight, perspective, and self-education.

The first time I saw 6-figures in stocks was during the summer of 2021 when momentum stocks were up, and my long-term stocks were very healthy.

I understand that in the beginning it’s difficult putting money away, and it’s even more difficult investing it.

Learn to let go of the money so that it can go out and bring back some more.

I’ve found that it’s very important to take calculated risks in life.

Bookmark: How to invest in the stock market for beginners

I’ve Earned 6-Figures Blogging

how to earn 6 figures blogging

The third way I’ve earned 6-figures is by reaching millions of people online via my blog.

I’m beginning my third-year blogging in 2022 and am excited to provide even more value to the communities I serve online.

There’s content on my blog for:

  • New bloggers
  • Entrepreneurs
  • Stock investors
  • Crypto investors
  • & Financial literacy seekers

I’ve written a ton of content to help people either gain insight to reach a new level, or digest content on important information that will help them improve their finances one way or another.

While I do blog for a living, I also run a 5-figure advertising agency that I’m working towards getting to 6-figures.

It’s all been extremely challenging and has taken time.

Excluding stock investing, earning 6-figures for any business or platform will require you to provide a lot of value to the receiver.

Reach For More!

Earning 6-figures might sound like a dream come true, but in all honesty it’s only one steppingstone towards a greater and much more prosperous future.

6-figures shouldn’t be the goal, but rather be seen as a milestone that will propel you even further.

I recently heard a saying, “don’t buy stupid $#!% until you at least have $500k in the bank”.

The financial literacy in that statement is strong and I love it.

Even when you earn a 6-figure income, live below your means to maximize your net worth growth potential on that income.

Otherwise, living paycheck to paycheck would have meant your efforts were all for nothing.

Related: How to start a blog in 2022 (Beginners Guide)

The Secrets to Earning 6-Figures Per Year

secrets to earning 6 figures per year

So, what are these secrets that allowed me to manifest 6-figures in 3 different ways?

  1. The appetite to do so
  2. Setting goals and
  3. Taking relentless action to meet them

That’s it, that’s all it takes.

You’ll need to want it, you’ll have to be clear on what it is you want (6-figures), and then you’ll have to take as much action necessary to make it happen.

Here are some examples:

Family Business

In the family business, I created this appetite for meeting the 6-figure goal.

Once I was clear on what I wanted to accomplish, I began setting goals as to how I would accomplish this within my niche industry.

From there it took 4 years of relentless action to finally reach 6-figures in sales.

Stock Investing

I had a hunger to learn how to invest so I chose the path of stock investing.

I got clear on wanting to multiply my money with the intention of making more than 6-figures one day, and took relentless action to put money aside to invest when opportunities came my way.

The discipline to not spend but rather save, is a form of taking relentless action towards a future goal.

Blogging

Blogging came more natural than anything else I’ve ever done.

I’ve always loved to write, and to help people.

As I set goals to further provide value, my blog grew exponentially as I took relentless action towards giving more than I received.

Although blogging has been challenging in its own respect, it’s also been the most natural to me personally.

Summary

franknez.com

There you have it; these are the 3 different ways I’ve earned 6-figures.

While yours might differ from mine, the 3 secrets I’ve outlined are what helped me do it 3 different times.

In retrospect, now I’m wondering if there needs to be more things added to that list in order to go beyond 6-figures, such as hiring a team for example.

I guess that will be a blog post for another time.

Share this post on LinkedIn or any other social media where people can gain insight and value from it.

franknez.com

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Blog Like a Champ in 2022: Easy Beginners Guide

Blog like a champ in 2021: Easy Beginners Guide
Starting a blog is fun and adventurous

Blogging is an amazing way to provide useful information to the world and can feel very rewarding and fulfilling.

It allows us to provide our expertise, opinions, and experience to people all around the world.

Not only that but we get to earn passive income no matter where we are in the world.

I’m going to touch base on topics people blog about as well as my personal favorite things about blogging.

If you’re thinking of starting your very own blog this is no coincidence my friend.

This post was written specifically for you. Here’s how to blog like a champ in 2022!

franknez.com

Lets get started!

Find Your Niche First

The first thing you’re going to want to lock down before physically starting your blog is finding your niche.

Your niche should be something you’re good at and can write about fairly easily.

You’re usually very knowledgeable in this area and have a passion for it.

Mine for example is business and finances.

I love business because of the creating process it takes to turn an idea into a reality.

The challenge of managing finances has also made personal financing one my obsessions.

The amazing thing about blogging is you get to provide people with loads of useful information and help.

Do some research to see what sectors dominate the blogging world to gain statistics on your audience.

franknez.com
blog

Here are some blogging ideas:

  • Travel
  • Food & Recipe
  • Entertainment & News
  • Automotive
  • Health & Well-being
  • Mom & dad lifestyle
  • Gardening
  • Sewing & knitting
  • Fashion & Makeup
  • College life
  • Technology
  • Finance & Business
  • Product Reviews
  • Paranormal / Metaphysical

People are blogging about just anything. Find your niche and express your thoughts!

If you’re a teacher, write about your profession.

I’m sure there’s countless stories you can tell.

Tips even to other teachers!

That’s the point my fellow readers. I

t’s to put your experience online and for others to relate to and gain knowledge from you.

You can do this with anything, I promise.

When I first started my blog I had a blast writing my first batch of posts.

The ideas were overflowing and I couldn’t see myself not doing this moving forward.

Reasons why you should start your own blog

I personally believe everyone should start their own blog.

A blog can provide you with a lifestyle like no other.

Here’s a small list of key reasons why more people should start today:

  1. You have some sort of skill or expertise to share with the world
  2. Your knowledge can answer people’s questions and help them grow
  3. You can monetize your blog with ads and get paid passively every month
  4. Blogging allows you to express your thoughts and opinions
  5. Get paid on the move, while you travel, and while you sleep

Why I personally love blogging

  • One thing my blog allows me to do is to earn passive income no matter what I’m doing at any time of the day. This is primarily thanks running ads on my website. This is certainly a perk to running a blog.
  • I get a lot of joy from providing value in people’s lives. I genuinely love to serve people. Blogging allows me to be of help and it just feels good!
  • Writing is my passion. Whether it’s poetry, music, or advise, I simply love to write. It’s in my blood what can I say? Words are amazing.
  • Blogging allows me to clear my thoughts. In some ways it’s a form of venting.

Blogging is super easy when you have the right tools.

I’m going to walk you through and provide you with the knowledge you need to build an awesome blog people can talk about.

Lets get started!

#1. Use A Reputable Webhost Service To Blog

Use Bluehost For your blog

This key action will determine just how professional, creative, and even successful your blog has a chance of becoming.

Bluehost is one of the largest webhosting companies hosting over 2 million domains worldwide!

It’s also the number 1 recommended webhost service for blogging by WordPress.

What’s great about Bluehost is that it allows you to create an amazing platform for all of your blogging needs.

It’s easy to use layout and tools make it a leader in its segment.

I personally use Bluehost and I couldn’t be happier.

Everything about Bluehost is professional and easy-to-use.

So, what makes Bluehost great for blogging?

Bluehost has many benefits for bloggers.

One, is the ability to preview your posts and pages during editing.

This makes it very convenient to look at your website from an outside perspective before publishing it.

Other great benefits include:

  • Easy-to-use interface
  • Awesome themes
  • Professional layout
  • Free mailing list for your readers
  • Tons of helpful plugins
  • Integrated writing and post suggestions for SEO
  • Realtime traffic statistics
  • Super affordable
  • Amazing reputation

My blog looked nothing like what it looks today.

It’s currently branded and structured to my personal liking.

But, wanna know something crazy?

It looked pretty cool even as a new blog. That’s what I really liked about Bluehost from the get go.

It allowed me to start a presentable website even as a beginner.

Best Web Host Provider For Blog - Franknez.com | Bluehost

Bluehost is going to provide you with everything you basically need to make your blog a success.

You’ll just have to be consistent to see the results you set for your blogging goals.

We’ll talk more about that a little later.

#2. Choose a Plan That Fits Your Needs

Choose a plant that fits your blog
How to start a blog with Bluehost

You’ll need to choose a plan from Bluehost before you can officially start your blog. Choose the best plan for your goals then choose your domain (e.g. franknez.com).

Each plan will also have a free SSL Certificate which basically means no matter which plan you go with, your website will be secured for your readers!

Now, this is VERY important.

Blogging will require you to have a secured site for your readers.

Which is the best plan?

Plus seems to be a great value considering you get everything Pro gets with the exception of high performance.

Standard performance is adequate for a beginner.

Next is your domain name.

This is what will establish your blog on the internet as a legit website to the world.

Choosing your blog/domain name is a lot of fun.

This is what’s going to differentiate you from everyone else.

Make it personal and mold it to your niche topic. Make it you.

Finish setting up your account information before getting on with some more fun steps!

#3. Get Creative | Pick a Theme For Your Blog

Pick A Theme For your blog with Bluehost
Bluehost provides an amazing selection of themes for your website!

Your blog is the perfect platform for you to get creative, even if your topic is more conservative.

Get creative with the way you format your posts and with the design of your website.

Stand out from other bloggers writing in the same niche as you.

Create a presence your audience will remember.

Be sure everything about your blog stands out as being genuine.

This is a great way for your blog to connect with your readers.

Bluehost has so many cool themes you can choose from.

They do an outstanding job at being able to filter them according to the type of blog you’ll be publishing.

This is a very fun part of the process.

Can I edit the themes?

Yes! You can can edit the themes and move just about anything around to personalize your blog.

You can add menus, change your header image and colors, and add a ton of widgets just about anywhere on your page.

You’ll also be able to change the web address icon image for your website which is super cool.

All the themes are free, however; you can opt out for the premium versions where you can customize your page even more.

This small reinvestment can enhance your blog to the max!

Bluehost has themes for everyone

Bluehost has a variety of themes ranging from:

  • Singer, songwriters, artists, and DJs
  • Business
  • Spas, hotels, travel agents, travel bloggers
  • Magazine and journalists
  • Trends + more

You can read about each of these on Bluehost’s page here.

#4. Log into WordPress

Once you’ve set up your account, log into WordPress to begin creating your very first blog post!

It doesn’t take long to familiarize yourself with Bluehost/WordPress home page.

You’re not going to believe how easy it is to navigate this page.

Here you’ll be able to view your website stats and traffic along with many other awesome features to help you grow your blog.

Read: How To Draw Organic Traffic To Your Blog

Installing plugins on WordPress

Because Bluehost is integrated with WordPress, installing plugins is super easy.

Plugins are applications that can help your blog either run smoother, or more efficiently depending on what you’re aiming to accomplish.

Here’s a list of must-have plugins for all beginners:

  1. Jetpack by WordPress: Bluehost comes with this plugin already installed. Jetpack allows you to see real-time traffic stats. You can view your monthly progress and yearly growth with this plugin!
  2. Social Warfare: This plugin displays social icons on all your blog posts so your readers can share them! You also have the option to display the number of social shares each social icon has received.
  3. Yoast SEO: Also part of Bluehost members, Yoast SEO is a great plugin to amplify your Search Engine Optimization. This plugin will give you suggestions to improve your blog to get the most out of it!

WordPress comments

WordPress allows you to approve, deny, spam, and trash new comments.

This configuration is very helpful because it allows you to choose what type of content can be displayed on your blog.

WordPress comments also let you reply and edit your response quickly without leaving your dashboard.

As a new blogger, aim to receive as many comments as you can.

This is going to tell Google that your blog post is relevant and highly valuable.

A great way to get people to comment on your posts is to join Facebook blog groups and engage with other bloggers.

You can also join Twitter feeds where bloggers get together and engage in each others posts to show support.

These strategies allow bloggers to help one another and gain some traction.

Google Site integration

Google Site integration with WordPress

WordPress gives you an overview to Google Site.

Here you can view your traffic broken down by organic search, direct, social, referral, and other.

These insights are help you understand where your traffic is coming from and allows you to make any assessment towards your blog goals.

You can also hover over to the locations and devices tabs to see those stats as well!

#5. Set Goals for Your Blog

Once you have access to all the tools you need to build your blog, start setting your goals.

Blogging like a champ will require you to set awesome milestones for your baby!

How many times do you plan on posting?

How do you plan on driving traffic?

Write a small business plan to break down your goals.

If one of your goals is to make money, write down how you plan on making money with your blog.

One of the most popular ways to earn money blogging is through the use of ads.

Google AdSense for your blog goal

Google AdSense is most bloggers favorite choice due to it’s reputation of having the highest paying ads and overall domination in its sector.

Read: How to monetize your blog with Google AdSense.

Here are simple goals you can set for your blog:

  • Getting your first 100 blog post views
  • Publishing your first 10 blog posts
  • Creating a logo for your website
  • Opening social media accounts for your blog
  • Monetizing your blog with Ads

Once you’ve reached your starter goals, you can begin to set bigger goals for your blog.

Maybe you’re looking to reach your first 1,000 views now and so on.

Never stop setting goals for your blog!

What if you’re rejected by Google AdSense?

Do not feel discouraged if you get rejected by Google AdSense. Let it drive you instead.

Fun fact: Google AdSense rejected my blog about 6 times before I was finally deemed valuable enough to display ads on my site.

The good thing is that Google AdSense will tell you why they rejected your blog from displaying ads.

At least for the most part.

They actually stopped advising why after the fourth rejection.

But you know what?

I kept pushing because I had specific goals for my blog and monetizing it was a big one.

So, after going back and fixing everything I needed to and continuously putting an effort to provide value, I finally got approved.

How long did it take to get approved by Google AdSense?

It personally took me 1 solid month of non-stop grind.

I wanted to monetize my blog as early as I could so that I wouldn’t have to worry about it later one once I began to gain momentum (whenever it would be).

Now, this does not mean it has to take you 1 month as well.

We all work on our blogs at a different pace.

I chose to work on my blog every day after work from 7pm to 12am because of how long I actually worked (7:30am-6pm).

There were times where I would work on my blog past 12am. The weekends were no exception either.

Everyone’s schedule is different.

Whether it’s one week, one month, or one year, find the time to make it happen.

I’m proof that it’s doable no matter how many times you get rejected.

How much does Google AdSense earn a blog?

Blogs only make a decent amount of money based on how much traffic they drive to the site.

Google AdSense pays you two ways:

  1. By the number of viewers your blog obtains
  2. And by the number of clicks your ads receive

Advertisement money is also going to depend on your CTR, CPC, Page CTR, and other metrics.

As your blog gains traffic, your chances of earning more money increases.

See, the thing is that Google AdSense earnings actually snowball.

This means that the more you keep the momentum going, the more you actually earn.

I went from earning gumball machine money to coffee money.

Then to Taco Bell money and eventually to utility bill money.

If you can earn $0.01 online then you can earn $1.00 and so on.

I didn’t begin earning $100s until a few of my blog posts actually gained traction.

Read: How to make a blog post go viral (45k views in one month)

#6. Promote your blog on social media

Promote Your Blog on Social Media
Promote Your Blog With Everyone!

A great way to promote your blog is through the use of social media platforms.

One way I promote my posts is by taking screen shots of a new posts and uploading them onto my snapchat, Instagram, Facebook, and even Twitter stories.

Promoting your blog on social media will allow your website to gain traffic.

This is going to be very important in the beginning because your blog will take time to rank on google on its own.

The goal is to drive a lot of direct and referral traffic in order for the algorithm to start showing your website to organic viewers outside your circle.

Tip: Get your friends and followers to share your links to drive engagement and optimization.

Use hashtags to optimize growth

use hashtags to optimize growth

The best social media platforms I’ve found have the best hashtag growth potential are Facebook and Twitter.

When you share a post on Facebook be sure to use tags.

This will spread your post to a variety of groups.

Same with Twitter.

Social media hack: after about a week of publishing a post on social media, comment the same hashtags on the comment section of your post.

This will renew your post and put you at the top of your topics!

How to reach 1,000 followers on social media

One of my long-term goals for FrankNez social media accounts was to reach 1,000 followers.

I set this goal because I knew that at this point I would have driven a good amount of traffic to my blog and it really just signified that I stuck to my goals.

After 16 months I finally reached 1,000+ followers on Twitter and I’m actually 70 followers shy of 1,000 on Instagram.

Social media hacks for blog growth

I want to provide my readers with a ton of value so they too can grow their social media following and optimize growth for their blog.

Here are some hacks that can help you along the way:

  • Go to relevant hashtags and like a ton of peoples tweets
  • Do the same on Instagram but over on the ‘Recent’ posts instead of ‘Top’ posts
  • Comment on Instagram ‘Recent’ posts as well
  • Go through top Instagram post comments and like ‘heart’ peoples comments
  • Put your blog link on the bio of all your social media accounts
  • Create content (posts) that will lead your followers straight to your blog
  • Retweet relevant and helpful posts
  • Visit your followers followers and like their content

A lot of these hacks are meant to build awareness.

The point is to be seen by as many people as possible.

Having your website link on your bio is going to allow curious visitors to want to learn more about you.

This is why it’s important that you engage with related pages and content.

People who like your content will follow you.

At this point it’s up to you to stay active and be consistent.

Failure in doing so will result in losing followers just as quick as you received them.

#7. Revise older posts

There’s going to come a point when your posts begin to age.

My suggestion to you is to revise older posts to make them even better.

At the very beginning of your blogging journey you’re going to eventually go back to older blog posts and see where you could have added more detail or information.

This is great!

Go though your posts every two months or so and see how you can ‘armor up’ to make them rank higher.

You might even find yourself changing the title of your post.

The point is to keep getting better.

Tip: I will say, shoot for writing long posts.

It will improve your SEO and chance of being found organically on search engines.

Never stop improving champ, you got this.

Should I delete old posts?

I’m going to be honest with you.

I’ve only deleted a few.

What I would do is go back and really take the time to improve a post and make it as detailed as possible.

Go big!

Aim for high word usage so your blog post can rank in its segment.

Take as much as you need to really power up a targeted post.

Once you’re certain your blog post will rank higher move on to the next one.

If the views don’t improve for these revised posts, figure out what you can do to rank and start seeing more organic traffic flow your way.

Chances are if you write a lengthy blog post and aren’t ranking well then it’s more than likely saturated.

Meaning a ton of bloggers have already covered the topic.

If you run into this problem, keep updating and making it better throughout the months.

Find ways to give your blog post character and make it stand out from everything else that’s out there.

Sure it may be hard to rank for certain keywords but at least you have a detailed post that is continuously being updated to provide more value.

In the end, you might just end up ranking out of the blue.

That’s what hard work does.

#8. Be Consistent

Like any business, art, sport, or dream, you must have perseverance if you are to accomplish a set of goals for your blog.

Be consistent by continuously posting and sharing your information throughout your social media.

Tip: Keep tabs on how your website is performing to see what you need to work on and how you can do it better.

If your blog gets approved by Google AdSense, be sure not to slow down your productivity.

On the contrary, this is the time where you want to put in even more effort than what it took to get approved in the first place.

Blogging can become an amazing source of passive income but will require a lot of discipline and dedication.

Put in the amount of work your goals require from you to see them through.

This creative process is a process.

Becoming a great blogger takes time.

If you find yourself for any reason derailing from publishing, go back to your goal list and see why you started in the first place.

Is it for the income? The freedom? Stay focused and make it happen!

What if I start to lose motivation to blog?

Although blogging can be an amazing escape, it can also be a little overwhelming.

Especially when you’re treating it like a business and have big goals for your blog.

Sometimes we tend to lose motivation and steer from publishing fresh content.

Believe me I’ve been there.

What’s helped me along the way is knowing when to take time off and refresh.

You’re going to want to avoid burning out.

When you burn out you don’t perform at your full potential and creativity seems to fly out the window.

Here are some ways you can regain your motivation to blog again:

  • Revisit your goals and see why you started in the first place. Was it for the freedom to make money and travel? Are you looking to quit your 9-5?
  • Searching for high income bloggers personally motivated me when I was feeling down about my own progress as a beginner. This showed me what was possible.
  • If you’re having writers block, take a few days off and do things outside your blog that you truly enjoy. In my case, I would write music to help spark my creativity again. I also did a lot of studying and reading to recollect my thoughts when on the brink of burning out.
  • Watch/listen to motivational speakers. Some of my favorite motivational speakers include Grant Cardone, Steve Harvey, Tony Robins, and Gary Vaynerchuck.
  • Spend time with your family. Connect with your loved ones as a means of getting away from constant work. It’s okay to take a little time off blogging.

If you get back on your feet after a burnout, that discipline and willpower is what’s going to manifest your success as a blogger.

I can honestly say that consistency is what allowed me to reach my first 100 views, then 1,000, then 10,000, and now my first 100K+ views.

All it takes is truly wanting it.

Tips for Growing Your Blog

  • Publish Content regularly
  • Create high quality content
  • Share every post on social media
  • Consistently update your SEO
  • Revisit old posts and make them better
  • Grow your newsletter
  • Provide outstanding value to your readers
  • Monetize your website
  • Get people engaged

Read: 10 Easy Ways To Exponentially Increase Blog Traffic

BLOG FAQs

Below are some questions most people tend to ask regarding blogging. If you have other questions, feel free to comment on the blog or personally send me an email!

Is blogging dead?

Absolutely not. In fact, blogging is now more popular than ever before. According to Letter.ly, 7.5 million blog posts are published every day.

When you look something up on Google, chances are you’re more than likely going to stumble on a blog that’s going to answer your question.

Blogs are continuously growing despite people thinking blogging is dead.

Why do blogs fail?

Like any entrepreneurship endeavor, blogs fail due to bloggers quitting. It’s usually people who stop innovating or possibly should have used another niche.

Blogs need to be published by experts or people highly knowledgeable in a specific niche.

Other reasons include:

  • Not learning every day
  • Avoiding leaving the comfort zone
  • Using the wrong webhost provider
  • Not dedicating any time to update their website
  • Forgetting about what the audience needs
  • Lack of creativity
  • Not having goals to optimize growth
  • Never posting on social media

Often times the reason for failure is not being committed. As long as you’re committed to your growth then you will succeed!

How often should I blog?

Beginners should publish new posts on a weekly basis to gain some sort of traction.

You will need to have some content on your website in order to provide value to new visitors.

Publish quality content oppose to quantity content.

This will ensure your posts rank on Google’s search engine.

As you become more experienced, you’ll want to go back to your old posts and really work on them to the point where they begin to rank higher.

I’m at the stage where I’m publishing fewer posts but writing longer and more detailed content for my readers.

The goal moving forward is to revisit my older content and give a refresh for the new year.

This is going to help my SEO and rank higher on Google and other search engines.

In the beginning, blog enough to provide a catalog of posts to your readers.

How many posts does Franknez.com publish per month?

I’ve been blogging for 2 years now.

In 2021 I published about 20 articles per month.

Sometimes it’s less, others it’s more.

How long should my blog posts be?

WordPress and Yoast SEO recommend your blog posts are no less than 300 words.

But let’s be real, you don’t ever want to do the minimum.

Especially if you’re aiming to blog like a champ!

If you’re new to writing this is going to be a little difficult.

Try starting off with a minimum of 500 words.

Shoot for 700 if you have experience writing.

With time you’ll see that you can write more detailed posts as you gain more and more experience throughout your blogging journey.

Eventually set a goal to write on average 1,000 words per post.

As you learn more about ranking and SEO you’ll find out most high ranking posts actually contain over 2,000 words!

If you’re a beginner, don’t feel discouraged.

All this takes practice and time.

What can I do to make my blog posts longer?

Here’s something that I’ve done on my long form blog posts.

Once I’ve published a lengthy article without burning out, I come back to it.

Sometimes it’s the following day, other times it’s in a week or a month.

If I’m covering an important story that requires to be updated frequently then it will be updated consistently.

Blog posts like this one, I’ve tend to come back to include even more value by answering questions you might have.

It’s really a matter of coming back to a published post and adding more value.

Does my blog really need a newsletter?

A newsletter is going to help your blog in so many ways.

You can share new blog posts with your subscribers.

If you have more value to provide such as products or services, you can always let them know too.

A newsletter also helps your SEO.

When you email blog post links to your subscribers, you generate a backlink.

This let’s Google and other search engines know that your link is being shared and actively clicked on from various of locations and emails.

As a blogger, I am committed to my readers.

I love emailing every single one of them regarding posts or news I know will help them in one form or another.

I also get a strong sense of fulfillment knowing I’m in a position to provide tons of value to other goal-oriented individuals in my circle.

Yes. I believe a blog really does need a newsletter.

As a blogger, your readers should be your number one priority and you should always be looking for ways to further provide value to their lives.

Our job is to enhance our readers lives.

Have you joined my newsletter?

Franknez.com

Another thing I love about my blog is connecting with likeminded individuals.

There’s something very pleasant about spending the evening sending out emails one on one to my subscribers.

Depending on which blog post you subscribed on, I will send you personally tailored posts that you will find of value.

So if you subscribe here you’ll receive posts on how to monetize your blog and other blogging tips to help you grow!

How does a blog make money?

There are several ways a blog can earn you money.

We’ve talked a little bit of monetizing your blog with ads.

Other opportunities include:

  • Affiliate marketing
  • Sponsored posts
  • Self promotion
  • Selling programs via. video or eBook

Affiliate marketing: your blog can promote/recommend products that you use to your readers. You earn a commission for every sale closed.

Sponsored posts: people can pay you to feature them on a particular blog post.

Self promotion: You can promote your tangible business on blog posts that can generate leads.

Selling programs: Sell your eBook on your blog or other courses that can help your readers become more successful.

Here’s how I’ve used these all in 1 blog post

On my blog post, How to distribute your music on all major platforms, I use four out of these five strategies to earn money through my blog.

Here I show independent artists how to earn passive income through streams.

On this blog post you’ll see my recommended music distributor (affiliate marketing), self promotion (my music), video in sponsored post format, and by ads.

That blog post earns money from ads.

It also has the potential to make money from possible streams, readers signing up using the affiliate link, and requests wanting promotion.

Blog posts like these create value all-around.

Have any questions? Get in contact

If you have any questions feel free to leave a comment below or personally email me.

You can find my contact information at the bottom of my post. Connect with me on Twitter, Instagram, or Facebook!

You can also support the blog on Patreon (250 Members Challenge!) 🎉


If you found this post valuable be sure to subscribe to my newsletter!

I Want To Hear From You!

Let me know in the comments section below if you’ve started blogging yet. Our readers would love to hear from your experience. And if so, what is your niche?


How To Overcome Self-Doubt as An Entrepreneur

How to overcome self-doubt as an entrepreneur
Overcoming Self-Doubt as an entrepreneur

Self-doubt is something all entrepreneurs fight from time to time.

Some more than others.

I can say from experience that it tends to be more present in the beginning stages of your entrepreneurial endeavors.

However, these feelings always find a way back.

No one is immune to them; we just get better at overcoming them.

franknez.com

Welcome to Franknez.com – the blog that provides you with content on stocks, crypto, and entrepreneurship. Today we’re discussing that little voice in our heads that says we’re not good enough.

Let’s get started!

A Little Bit of Background

scared of failing
Are you scared of failing?

My first startup failed, and so did my second one.

The third one survived but wasn’t scalable and I’ve since changed its business model.

But it’s my fourth and fifth startups that are really my babies today.

One of those startups is this blog.

It has had a lot of success though it didn’t happen overnight.

And the other startup is a hybrid online business in an industry I have been in for 6 years now, though I will be starting my third year in business in 2022.

Both these startups have very unique challenges.

And I know all too well what it feels like to have that voice in the back of your head question everything.

Self-doubt crushes people’s dreams and is one of the biggest reasons why most people never get started.

Here are some ways I’ve found myself overcoming the fears and self-doubts as an entrepreneur.

#1. Get Clear on What You Want and Don’t Want

get clear on what you want and don't want

Why are you an entrepreneur?

Perhaps you couldn’t work for someone anymore and you’ve understood your worth.

There are many reasons why entrepreneurs become entrepreneurs.

What’s helped me overcome self-doubt is thinking back on why I’m doing what I do.

When I think back to my ‘why’, I remember that swimming with the sharks is where I’m meant to be; despite how challenging it may be.

I find it’s extremely important to remember the type of lifestyle you’re working towards creating for yourself.

When you’re questioning your belief in yourself, remember about the things you don’t want in life.

Because the things that you do want in life, someone else has already accomplished them.

That vision you keep seeing, it’s a preview to your future and it’s possible.

#2. Practicing Affirmations

Affirmations

As entrepreneurs, sometimes we catch ourselves thinking negatively about ourselves due to the lack of results in the ‘now’.

That voice inside our heads beats us up into thinking we are not what we want to be.

However, you must understand that you are what you say you are.

And you also are what you think you are.

Practice writing affirmations down that align with your goals, desires, and ambitions.

Affirm what you are and affirm what you are to accomplish.

“The Secret” teaches us that we must speak, act, and feel as if we’ve already accomplished that of what we set to reach.

This shift in mindset elevates your vibration of energy so that it is parallel to that of which you seek.

Write down your affirmations and speak them into existence.

There are a number of great affirmation videos you can listen to on YouTube.

Make it a habit to practice affirming the life you want.

#3. Consume Content to Guard Against Self-Doubt

Entrepreneur Content

One thing I’ve always done to overcome self-doubt is to consume motiviational content.

Motivational content helps, but you shouldn’t depend on it.

Consume it when you feel like it will provide you with value in that specific time and moment.

Some of the best places I found my motivational content was on Instagram and on YouTube.

Follow accounts that publish motivational and positive content.

This content will remind you that we are all facing adversity but have the capabilities to attain all that we desire.

YouTube has been an incredible platform for this type of content as well.

There’s so much content on YouTube from Tony Robins, Gary Vaynerchuck, Grant Cardone, Steve Harvey, and others that will inspire you.

Listen to them while you’re on the road or while you’re working.

One thing you’ll learn is that even the most successful people on this planet have felt what you’ve felt and are currently feeling.

#4. Continuously Educate Yourself

Overcome self-doubt by educating yourself

This is where we’re truly separated from the rest as entrepreneurs.

It’s whether we decide to progress and learn or not.

I find that reading books and learning from mentors online keeps me grounded and knowledgeable.

It’s when I’ve educated myself that I feel confident in what I do.

As entrepreneurs, we don’t have the answers all the time.

It’s up to us to continuously find creative ways to solve problems.

There was a time where I didn’t want to self-promote because I simply didn’t feel ‘right‘ doing it.

After educating myself in marketing books, I discovered that self-promotion is simply showing your work.

Continuously educate yourself to overcome any sort of self-doubt that may be limiting you to being seen by the right people.

There’s a book or an online influencer for every insecurity you’re feeling about your growth in business.

Seek the help you need to tackle these weaknesses to prosper.

#5. Speaking Your Concerns Out Loud

conversation

Sometimes just talking out loud to yourself or your partner is a massive stress reliever.

I found that when I had self-doubts and I discussed them with my partner, it would help to simply just hear them.

If you have an amazing partner that supports you all the way then they will encourage you.

But if you don’t, write them down and say out loud what’s worrying you.

I find it’s better to let these anxieties out rather than keep them in.

This is the perfect time to turn to your affirmations to shift your mindset.

Rather than thinking about what can go wrong or what isn’t going your way, think what can go right and just how far can you really take things.

There would be evenings where I would express to my partner a concern and then I would end up finding a solution right then and there without her having said a word.

As crazy as it sounds, the therapeutic effects have allowed me to overcome self-doubt by finding solutions instead.

#6. Go Back to Your Vision Board

Vision Board

Our mind is constantly trying to self-sabotage itself.

And it’s primarily because of habits that have been embedded in our subconscious mind since the day we were born.

As an entrepreneur and as a growing person, it’s up to us as individuals to reprogram our mindset.

I find that I gain inspiration from working on my vision board.

If you don’t have a vision board yet you have to create one today!

Like as soon as you’re done reading this article.

Your vision board should excite you!

So, when you’re feeling doubt beginning to creep in, just remember what’s in store for you.

That vision board is real, you just have to progress enough times to get there.

#7. Practice Positive Mindset

positive mindset

This one is extremely important.

You have to be kind to yourself.

Be proud of who you are, who you were, and who you will be.

We cannot feed self-doubt, otherwise it will take us down.

Harnessing a positive mindset has helped me overcome anxieties, fears, and judging myself.

We’re hard on ourselves, I get that 100%.

But Gary Vee says we should not judge ourselves and he’s right.

Work on and improve sure, but not judge.

Talk to yourself and acknowledge how far you’ve come.

Acknowledge how great you are and how much greater you will be.

At some point you’ll have to give yourself credit if you are to easily overcome thoughts of self-doubt.

#8. Letting Go Spiritually

Trust the process

This one is quite intense.

Letting go spiritually has changed my mindset.

Upon studying the wealthy and successful, I’ve realized they all have one thing in common.

And it’s their belief of letting go and not resisting.

Many discuss shifting your mind to have faith and simply trust in the process.

Self-doubt gets destroyed when you accept that the universe has your back, and everything will work in your favor.

Every setback is a test from the unknown, observing you.

Testing you.

You must prove how bad you want things in life before they come to fruition.

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Online Business vs Traditional Business: Pros & Cons

Online business vs traditional business which is better

I am very excited to touch base on the topic of online business vs traditional business.

My family has owned a traditional business for about 13 years now.

That’s where I was first introduced to the sales world straight out of college.

Extended family such as uncles and cousins also have their own traditional businesses.

I am the only one in the family building an online business and have created a total of 3 online startups.

I’m a fan of both but favor one more than the other.

Let’s talk about the pros and cons of both an online business and a traditional business.

We’re going to dive in on the costs to start one, scalability, time to earn money, and flexibility.

franknez.com

Welcome to Franknez.com – the blog where you can digest content on personal finance, side hustle ideas, entrepreneurship, and trending investing topics.

Lets get started!

The first time I had an entrepreneurial moment was when I was a kid.

I didn’t know it then, but I know it now.

My grandmother had given me a few bucks and I had bought a variety of candy.

I then found a small clear plastic box where I combined all the candy together.

I remember going around the household charging $1 for a few pieces of starburst, skittles, and sour ropes.

I’ll never forget it.

I don’t know why I did it.

The instinct of opportunity perhaps?

Having been heavily involved in both, I understand the differences between a traditional company and an online business.

Let’s start with the costs to start one.

How much does it cost to start an online business?

how much does it cost to start an online business
Online Business Pro – startup costs

Starting an online business is a lot more cost efficient than starting a traditional business.

With an online business your startup costs are a website, domain, email, and any additional widgets you choose for your website.

This can run anywhere from $200-$500.

In some cases you can accomplish this for less.

But if you’re paying someone to design your website it can cost between $1,000-$5,000.

I designed my own using Bluehost.

Why?

Simply because it’s cost efficient and super easy to use.

Bluehost is integrated with WordPress and works well with any type of online business.

It’s $2.95/mo. and your domain is free your first year.

How much does it cost to start a traditional business?

How much does it cost to start a traditional brick and mortar business

In most cases, a traditional business is going to require you to raise more capital.

If your company uses any sort of machinery combined with software, the costs are going to be quite high.

The startup cost of a traditional company can range from $10,000-$40,000+.

A traditional business also needs to be registered in your county and requires a sellers permit if you intend in selling a service or product.

You might also have to buy small business insurance to cover any possible damages.

Like an online business, your traditional company will still need a functioning website to attract your customers to your service or product.

Startup costs of an online business vs a traditional business

When looking at the costs of a startup, an online business wins vs the traditional business.

A traditional business is nowhere as cost efficient.

This is the pro to an online business and con to a traditional company.

An online business will have very little to no overhead while a traditional business may have a massive overhead.

Scalable business model: Online vs traditional

scalable business model online vs traditional brick and mortar
Online Business Pro – Scalability

The scalability of both an online business and traditional business is very different.

This is where a huge separation can take place.

Scalability with an online business

Because an online business is global, it can reach a global audience.

An online business can sell products online internationally and produce content that reach an audience at massive scale.

Online businesses with a lot of traffic have an advantage over a traditional business.

An online business can profit from:

  • Online product sales / service sales
  • Affiliate programs
  • Advertisement display
  • Blogging
  • Monetizing content via video

An online business can create a loop that drives traffic essentially multiple streams of income online.

A monetized YouTube channel can draw traffic to a monetized blog displaying ads.

A blog may also contain affiliate links that collect commissions.

Not to mention whatever this website has to sell or offer via its business model.

This multiple stream of income loop allows an online business to constantly be earning money, 24/7.

Scalability with a traditional business

A traditional business will always be limited by a demand for your service or product.

This type of business is usually limited by its location as well.

Most small businesses cater to their surrounding area and tend to expand outward with time.

What limits business owners with a traditional business is their growing overhead as their business scales.

When a traditional business scales new employees must be hired, more money has to be spent on payroll and other possible discrepancies that are human nature.

Lawsuits, raises, insurance, etc.

Although scaling a traditional business can be very rewarding, the responsibilities at this level compound as well.

The costs to run a traditional business when scaled go up and your business may become stagnant due to the increase in cost of goods and minimum wage.

A traditional business cannot scale without the addition of new employees and increase in sales.

An online business on the other hand requires traffic, or an audience which has no limit.

How much time does it takes to make money from a startup?

how much time does it take to make money from a startup

The amount of time it takes an online business to earn money is also very different from the time it takes a traditional business.

Here is where a traditional business has the advantage.

How long does it take for an online business to make money?

An online business can take quite some time to make money. I would refer to this disadvantage as a con.

An online business takes time to monetize, especially if you’re not selling a service or product per say.

Even so, selling a service or product online takes brand building and brand recognition.

This is just as competitive as a brick and mortar if not more challenging.

I monetized my online business the first month of it going live but didn’t start making any ‘rent money’ until after a year of non-stop dedication.

I would work on building it after my 9-5.

Now I work on my online business full-time providing value to different online communities.

Now, I wasn’t selling a service or product so this does not mean it’s going to take you over a year to make money from an online business.

My online business revolves around advertising displays and affiliate programs.

You may have an outstanding pre-launch that enables you to earn money your first month or two in.

How long does it take a traditional business to make money?

If you have a product or service that’s in demand, your business can begin earning sales revenue in just days to weeks.

Landscaping and mobile car wash detailing businesses just have to knock at peoples doors.

Someone will schedule you.

I know people in these businesses that started earning money right away.

If you know who to target, your traditional business can start earning sales revenue fairly quickly.

Even if it’s just to break even.

While most businesses don’t profit until their second or third year in business, those tackling it hard may profit their first year.

Running an online business often times requires you to be tech savvy and marketing oriented.

These skills take time to build which means earning money online may take more time for new entrepreneurs.

Flexibility: Online business vs traditional business

Business flexibility
Online Business Pro – Flexibility

Flexibility is a deal breaker for most entrepreneurs.

The flexibility an online business provides is way different from that of a traditional business.

The flexibility you have as a business owner with a traditional business is almost non existent.

Let’s dive into it.

Online business flexibility

With an online business you have the flexibility to work from anywhere in the world.

Most online business owners work from home and tend to work on their business while they travel once they’ve figured out how to scale.

This flexibility makes an online business such an attractive business model to most younger entrepreneurs.

An online business allows you to earn money while you’re on the road with absolutely no overhead.

Some online businesses do have teams of intrapreneurs growing the business, but even this small team does not compare to the amount of employees a traditional business needs in order to scale.

Traditional business flexibility

A traditional business on the other side has very limited flexibility.

Most business owners cannot manage their business on travel.

And if they do, they don’t truly get to relax due to the amount of physical responsibility they’re leaving behind.

Unless you’ve hired a great management team that can take care of business while you’re out, your business requires you to become a worker yourself within your own business.

In a lot of cases, entrepreneurs who fail to build a team end up becoming a slave to their own business.

This is essentially when time off is almost impossible.

Online business pros

  • Startups are more cost efficient
  • Scalability is limitless
  • Provides the flexibility to travel and work from anywhere in the world
  • Allows for multiple streams of income to loop with one another
  • Ability to earn passive income 24/7

Cons

  • ROI takes longer to receive in most cases

Traditional business pros

  • ROI may be quicker than an online business
  • Brick and mortar companies attract a local community

Cons

  • Startup costs require building capital in most cases
  • Flexibility is severely disrupted
  • Scalability is also limited compared to an online business

Which business model is right for you?

hybrid business model traditional and online

Figuring out which business model is right for you will determine on what you value most.

If you value your time and flexibility than an online business is tailored for you.

If you don’t mind a traditional business model for the sake of a simpler and offline experience, then go all in.

Both an online business and traditional company are going to allow you to earn a lot of money.

Each model will provide a unique lifestyle that is tailored just for you.

And it’s up to you to find out what type of lifestyle you would like to get from it.

Is it the laptop and travel lifestyle or is it the tangible business owner lifestyle?

I favor the online business model.

Most of my family favors the traditional business model.

But I think it’s because they’re significantly older, too.

Is there a hybrid business model of online and traditional?

Of course.

There are many businesses who implement both business models in order to diversify the way they connect with their customers and audience.

If you have a traditional brick and mortar and are looking to scale it online you can certainly do so.

You can do this by starting a blog on your niche industry or publishing YouTube videos online.

You would then need to monetize your content with advertisement.

This hybrid business model will allow you to run your traditional business as you have while earning passive income when your company is closed through the content you publish online.

Hybrid model with a blog

If your plumbing company is doing well but becoming a little stagnant, you can always write about your experience as a business owner in this industry via a blog.

My beginners guide walks you step by step how to accomplish this.

Read: Blog like a champ in 2021: Easy beginners guide

Hybrid model with a YouTube channel

Back to the plumbing company example, you can leverage YouTube channel views by publishing videos for an audience.

You can do tutorial videos for people to gain knowledge from and create episodes others will find enticingly valuable.

No matter what your industry or business is, you can earn money 24/7 with it online once you monetize a platform such as a blog or YT channel.

Hybrid startup model

hybrid
Hybrid online business pros

A hybrid online business model will allow your traditional business to earn revenue even after its doors close.

Is your company closed during the weekends?

A hybrid online business model can earn you revenue while your businesses’ doors are closed.

The point is you can earn a lot of money with an online business.

For online business ideas click here.

And Lastly

If you enjoyed this post please be sure to give it a like and give it a social share.

Let me know in the comments section below if you’d like me to get more into detail of what a hybrid online business model is.

I’d love to help take things a step further for your traditional business.

Related: How to start a thriving online business in 2021!

Also, be sure to connect with me on social media!

You can support the blog on Patreon.

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5 Easy Ways You Can Earn Leverage Income: Start Now

5 easy ways you can earn leveraged income
Franknez.com
Leverage Income Ideas That Can Make You Rich

Leveraged income is probably one of the best incomes you can have.

You essential create something once and get paid for it multiple times!

Guys, this is how you can end up generating what Dan Lok calls F.U. money.

This type of passive income is what’s going to set you free.

Here are 5 ways you can earn leveraged income.

franknez.com

Welcome to Franknez.com – the blog where you can digest content on personal finance, side hustle ideas, entrepreneurship, and trending investing topics.

Lets get started!

There are 3 Types of Income

But before I get into them, let’s quickly discuss the different types of income.

There are three main types of income, all of which require different resources in order to move them.

  1. Linear Income – The first is linear income, which is the type of income most people have. It’s where the resource you trade for money is your time. This is your typical 9-5 job, freelance, etc.
  2. Passive Income – Passive income is money generated through investments. This can be income from a high interest CD or savings account. It can also be in the form of dividends paid out from shares of stocks. Passive income may also be generated from rental income if you own property. The resource required for this type of income is capital.
  3. Leveraged Income – And finally, there’s leveraged income. Enough leveraged income and you no longer have to rely on linear income to pay your bills. Leveraged income is earned by creating something once and getting paid continuously for it. You’ll need an audience in order to make the most out of this type of income.
6 levels of income by Dan Lok

If your goal is to become wealthy, you need to get rid of your linear income.

This income is holding you back more than you know.

Why work 8 hours for someone else when you can use 8 hours of your day to work on growing your own business.

How can I escape my 9-5 job?

escape your 9-5

Escaping your 9-5 is going to require a lot of work on your part but it is certainly possible.

You’ll need to pick up a side hustle while you’re employed.

You can also choose to start your own business or follow an art project.

Once you’ve chosen what you’d like to pursue, work on this idea every day after work.

When I learned that Elon Musk and Steve Jobs all had the same hours in a day as I do, I really started using my time wisely.

Figure out how to earn money outside of your job so you’re not 100% dependent on your linear income.

Start setting yourself up for passive income

One way I started was by setting myself up for passive income.

I then downloaded the app Mint by Intuit to track my net worth. It gradually went from $6K to $10K and so on.

It has since reached +$100k.

I began putting money in stocks and in a high yield savings account where my money would do something.

Rather than have it collect dust I figured I’d put it to use.

When I saw returns I let go of fear that was holding me stuck to the 9-5.

If you aren’t investing in the stock market yet bookmark this post on how to invest in the stock market for beginners.

I share my personal stock and crypto purchases over at the Patreon too.

Once you’ve begun to earn some money from passive income look towards creating an asset that can provide you with leverage income.

There are many ways you can do this.

Leverage Income Ideas

Now that you have a better understanding of the 3 main types of income, here are 5 great ways you can start to earn leveraged income.

#1. Publish a Book

If you love to write, publishing a book can be a great way for you to plant a seed for the future.

Publishing a book has also never been easier.

By writing a book or an e-book in my case, you can put out in the market and receive earning from every person who purchases it.

I wrote my e-book “Reaching The $10K Mark: How Perseverance Overrides Adversity” before really knowing that this was a form of leverage income.

Reaching The $10K Mark - Sales

I wanted to write a piece of content that would allow me to connect with my readers. This e-book is about the struggles in sales.

In this story, I break down how I started in my sales career and set goals only to fail countless times over.

But I never gave up.

This inspiring e-book resonates with anyone who knows what it feels like to get pushed ashore by constant hitting waves.

Whether you publish a book or an eBook for that matter, you can earn leveraged income from royalties every time someone purchases your book.

If you love to write, consider joining a community of writers who share your enthusiasm and passion.

Network with them and begin to build a following based on your thoughts, expertise, and creativity.

Where can I publish an e-book?

You can self-publish your own e-book through Amazons KDP program.

Here you can upload your PDF format book and very own cover.

It’s super easy to manage.

You can check how many people have purchased your book and even how many people enrolled in Amazon’s Kindle Unlimited have read your pages.

Reaching the 10k mark franknez.com
Leverage Income Ideas – eBook

You can find “How To Reach The $10K Mark: How Perseverance Overrides Adversity” on Amazon here.

Do I get paid if people read my pages but don’t buy my book?

Yup! Amazon pays its authors when their Amazon Kindle Unlimited members read up to a certain amount of pages.

So even if your book isn’t selling, you still have an opportunity to earn money from members reading your book online.

How to reach the $10K mark
franknez.com
Leverage Income Ideas – Sell a book

Writing my own e-book has been an amazing part of my journey. I wanted to provide my readers with real in-depth and honest value.

Reaching The $10K Mark is a book about never giving up.

If you’re in the mood for a short story that will spark a wince of inspiration feel free to check it out.

#2. Monetize YouTube Content

Another way you can earn leverage income is by creating content on YouTube.

YouTube has allowed many people to monetize their videos with advertisement.

Here’s a perfect example of doing the work once and getting paid multiple times for it.

A YouTube video can earn you money for many many years.

That’s because people are always finding new videos to watch.

By placing ads on your videos, you will get paid as long as people continue to view your content no matter how long it’s been since you uploaded it.

How can I put ads on my videos?

Leverage YouTube views
Franknez.com
Leverage Income Ideas – Monetize YouTube Videos

YouTube is a great platform to earn leveraged income due to how massive your reach can potentially be.

The requirements to monetize your YouTube content is that you earn 1,000 subscribers and generate at least 4,000 hours of watch time.

The key to reaching the requirements simply depends on the quality of your videos and how consistently you upload to your channel.

Once your videos are displaying ads you essentially begin to generate an income no matter where you are in the world.

What you’ve done is created a video, and that video now pays you every time someone watches or clicks the ads.

Subscriptions make you earn leveraged income.

This ladies and gentlemen, is the power of leveraged income.

It’s the reason why so many YouTubers are making a living from their videos.

Users are making money from all type of videos including:

  • Gaming
  • Cooking
  • DIY Tutorials
  • Time-Lapses
  • Sports
  • Animation
  • Personal finance
  • Commentary
  • Unboxing and Reviewing
  • Reactions
  • Grooming and Beauty
  • Cars and Tech
  • Business
  • Paranormal

YouTube is a platform I eventually want to personally work more on.

It’s a great place to share content and provide further value using animation or video.

Is it free to create a YouTube channel?

Yes. It’s absolutely free to create your own YouTube channel.

You can upload as many videos as you want, too.

FrankNez YouTube Channel
FrankNez YouTube Channel

While my primary focus at the moment is to continue growing my blog, I’ve been publishing more videos on my channel for the community.

I discuss market news or the topics of new articles I publish.

Subscribe here to be some of our first and early subscribers!

If you have a channel leave a comment below and I will subscribe back!

#3. Leverage Blog Views

There are a variety of ways to earn money from blogging with ads being the most popular.

You start to earn leveraged income when your blog posts are displaying ads.

Every post you publish has the potential to make a considerable amount of money depending on how big your audience is.

Bluehost blog leverage income with views
Bluehost is the #1 recommended webhost provider by WordPress

Learn how to start a blog here

Just like publishing a book, you only have to write a blog post once for it to rank and reach a massive audience.

Now, this is not saying you don’t have to publish consistently.

If that were the case, you wouldn’t even be eligible to monetize in the first place.

Blogging is on this list due to the possibility of writing a post and earning money for only writing on that topic once.

Blogging ideas for 2021

Blogging with Bluehost leverage income ideas
  • Travel
  • Food & recipe
  • Entertainment & news
  • Automotive
  • Health & well being
  • Fashion & makeup
  • Technology
  • Finance & business
  • Product reviews
  • Paranormal / metaphysical

People are blogging about just anything.

If you love to write then blogging can be a great way platform for you to provide value.

If you’re an expert in an area or simply have a lot of knowledge about a specific thing then blogging might be a great way for you to earn leveraged income.

Reasons why you need to start blogging today

I personally believe everyone should start their own blog.

A blog can provide you with a lifestyle like no other. 

Here’s a small list of key reasons why more people should start today:

  1. You have some sort of skill or expertise to share with the world
  2. Your knowledge can answer people’s questions and help them grow
  3. You can monetize your blog with ads and get paid passively every month
  4. Blogging allows you to express your thoughts and opinions
  5. Get paid on the move, while you travel, and while you sleep

How can I place ads on my blog to begin earning leveraged income?

You can place ads on your blog through Google AdSense.

It personally took me about a month of blogging to get my blog approved and start displaying ads.

Google AdSense leverage income with ads
Leverage Income Ideas – Monetize Blog

I do have to say though, Google AdSense rejected my blog about 6 times!

Don’t let this discourage you.

Google AdSense lets you know what you have to work on in order to get approved.

You might not even get rejected as many times as I was!

How much money can my blog earn with Google AdSense?

Like YouTube, who is also powered by Google AdSense, earnings highly depend on the traffic you bring to your content.

leverage income with blog views

To put things into perspective, some of my posts are generating a few bucks while others are generating over $100 per week.

Good thing Franknez.com has posts on how to help you improve your blog and gain traffic; just search ‘blog’ in the search bar.

You can actually see your potential annual revenue on Google AdSense home page.

How often does Google AdSense pay you?

You will need to reach $100 in ad revenue to qualify for your payout.

Once you do reach your minimum, you will be paid the following month.

So if you earn $400 in one month, those earning will be direct deposited one month after.

Can I choose how many ads are displayed?

Yup!

Google AdSense has a control where you can manage whether a few ads are displayed on your blog or whether you want a lot to show.

I personally have a balanced display so that my readers can still enjoy my content.

Read: 10 easy ways to exponentially increase blog traffic

#4. Leverage Artistic Skills

Ever wonder why Kanye West makes more money than the president of the United States?

Or maybe why athletes make significantly more money than a doctor?

That’s because the president of the United States and doctors all earn linear income.

Presidents and doctors trade their time for money while artists and athletes earn leveraged income through royalties from their craft.

Earn Leveraged Income With Music and Art
Leverage Income Ideas

Songs are a massive way artists and musicians can use leverage.

They do this through the number of followers and fans they’ve accumulated.

One song can earn an artist hundreds if not thousands of dollars from just streams. Independent artists can do this too.

Can independent artists make money from streams as well?

Yes.

All independent artists need is to upload their music through a music distributer.

A music distributor will then take care of putting your content out on Spotify, Apple Music, iHeartRadio, Tidal, and other major platforms.

How can I get my music on all major platforms?

DistroKid leverage income

Independent artists can use DistroKid.

DistroKid is the easiest way for artists and musicians to get streamed on the biggest music platforms and getting your music on Spotify and Apple Music.

Once your music is distributed throughout Spotify and Apple Music, you will start getting paid as soon as people begin listening to your music.

If you’ve been uploading you tunes to SoundCloud, Reverbnation, or YouTube, this is the next step.

You’re already getting plays on those platforms – now start getting paid for them though DistroKid.

How much does it cost to distribute my music?

Distributing your music with DistroKid only costs $19.99/year.

This subscription fee allows you to upload unlimited singles and albums throughout the year.

Other competitors charge you per song or album.

Luckily, our readers save 7% when they sign up using our affiliate link here.

Music is the perfect leverage income tool

Because music can be played over and over, this makes it the perfect leverage income tool.

If you find yourself getting playlisted in large curated playlists, you can earn hundred to thousands of dollars with just one track!

Now imagine you put out a demo or an entire album.. yup. That’s the power of leverage income.

#5. Automate a Product / Service

You can create a product or service that people can continuously download and buy and earn leveraged income that way.

Here’s a perfect example:

Andrei Jikh, a personal finance youtuber, created a spreadsheet that tracks the performance and changes of your stocks in the market.

He created this product once and is now available for anyone to buy and download on his Patreon.

This is just one of many great ways to earn leveraged income through the use of a product or service.

You can also create and sell exclusive courses on your website or blog.

Entrepreneurs are selling courses on marketing, social media, content creating, sales, and wealth building.

earn leveraged income with fiverr
Leverage Income Ideas

Ever heard of Fiverr?

Fiverr lets you teach all sort of things online.

People are using Fiverr to teach others how to speak a different language, providing DIY videos, teaching people about animation, and so much more!

You can essentially create one time videos or episodes and sell them to people seeking help or answers to their questions.

You can sell these multiple times just from creating them once!

Is Fiverr free to use?

You can create your Fiverr account for free and begin using other peoples services or start selling yours!

The way you can use Fiverr to leverage income is by creating a video or template that others can guide themselves from.

You can literally sell the same marketing templates to multiple businesses looking for what you have to offer.

What’s Stopping You From Earning Leveraged Income?

Earn leveraged income
Leverage income ideas

If you’re serious about earning money in your sleep then you’ll need to start to earn leveraged income, which is a form of passive income only better.

For you to accomplish monetizing online you’ll need to treat every platform and venture as a business.

Create your online business sooner than later because it will take time to build an audience and for monetization to really pay off.

The sooner you start this process the sooner your online business will bear fruit.

Read: 5 amazing ways you can secure your family financially

I’d Love to Hear From You!

franknez.com

Let me know in the comments section below what you’re doing to earn leveraged income or how you would like to earn leveraged income.

More ways on how to earn leveraged income coming soon!

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My Top Picks of Stocks to Invest in Right Now

Stocks to invest in today
Stocks to invest in right now
Stocks to invest in this week
Best stocks to invest in long term

I’ve found a fortune! And I want to share it with you. These stocks have allowed me to profit and snowball my investments within as little as a year. I understand stock picking can be quite difficult. Sometimes you just need someone to provide you with a list of stocks that has worked for them. Here are my top picks of stocks to invest in right now.

If you’re new to the investing world and haven’t started, bookmark this post on how to invest in the stock market (step by step) for beginners.

franknez.com

Welcome to Franknez.com – the blog where you can digest content on personal finance, entrepreneurship, and trending investing topics.

Lets get started!

These stocks have allowed me to diversify my portfolio very well. You’ll get my favorite index fund, favorite ETF, and favorite REIT. Adding these stocks to your arsenal will proof to balance your investing portfolio out a little more.

I’ve been invested in the stock market since 2019 and have noted that these picks have been a strong foundation in my portfolio. Often times when other stocks were down, these were up. Lets dive right into it.

#1. EMR – Emerson Electric Co.

Emerson Electric Co. Stock

Emerson Electric Co. is an American multinational corporation that manufactures electric motors using their own patent. The company became the first to sell electric fans in the U.S and expanded its product line to electric sewing machines, electric dental drills, and power tools. EMR basically produces electric motors for every type of business and necessity you can think of.

Dividend Yield: 2.1%

This is a great stock to invest in because electric motors are always going to be needed. As our society continues to innovate, electric motors will continue to play a very important role.

EMR Emerson Electric Co stock chart

EMR Annual Return

Emerson Electric Co. has an average annual return of 9%. They are also involved in all sort of industries including automotive, life sciences & medical, water & waste, industrial energy, marine, and food & beverage just to name a few. Innovation? They’re currently involved in several stem projects too.

#2. GPC – Genuine Parts Co.

GPC Stock Genuine Parts Company Napa Stock

Genuine Parts Company is an American service organization that distributes automotive replacement parts, industrial replacement parts, office products and electrical goods. Parts are sold under the NAPA brand in North America.

Dividend Yield: 3%

GPC is great because cars aren’t going anywhere anytime soon. As cars evolve, this auto parts company will continue to manufacture and distribute parts.

GPC Genuine Parts Co. Nappa Auto Parts Stock Graph

GPC Annual Return

Genuine Parts Co. stock has seen an annual return ranging from 7% to 15%. GPC has more than 10,000 locations in 14 countries and employs approximately 50,000 people. 75% of GPC’s sales come from North America, 15% from Europe, and 10% from Australia.

#3. VNQ – Vanguard Real Estate (REIT)

VNQ Real Estate REIT stock

VNQ invests in stocks issued by real estate investment trusts (REIT’s), companies that purchase office buildings, hotels, and other real property.

Dividend Yield: 3.65%

The real estate market has been HOT recently. It’s a sellers market at the moment. With property selling almost instantaneously this REIT has been performing extremely well recently.

VNQ Vanguard Real Estate REIT stock

VNQ Annual Return

VNQ’s annual yield has varied with some years reaching up to 30%. Its history also shows annual yields between 5%-8%. This investment seeks to provide a high level of income.

#4. VOO – S&P500

VOO S&P500 Index Fund Warren Buffett

This Vanguard ETF invests in stocks within the S&P500, representing 500 of the largest U.S companies. Companies in the S&P500 include Apple, Tesla, Johnson & Johnson, Walt Disney, Netflix, and Coca-Cola to name a few. You can see all the companies in this index fund in the link at the end of this article.

Dividend Yield: 1.39%

The S&P is one of the best index funds in the market. Warren Buffett himself is a huge fan. Fun fact: his trustee is expected to receive all of Warren’s assets with 90% of his stock picks moved in the S&P500! When you own the S&P500 you own a piece of the fortune 500 companies.

Since they are all working and innovating towards being better every year, you can only expect this index funds’ value to go up.

VOO - S&P500 Index Fund

S&P 500 Annual Return

The S&P500’s annual yield has been approximately 10% – 11% since its inception back in 1926. This is an index fund I’m continuously adding to my position in. The diversity in companies it holds makes it an attractive stock for both novice and experienced investors.

Bookmark: Fiverr stock could be the next Amazon stock

#5. ESGV (ETF)

ESGV is a Vanguard ETF that invests in the top 10 companies in the U.S. These companies include: Apple, Microsoft, Amazon, Alphabet (Google), Facebook, Tesla, JP Morgan Chase & Co, Visa, Inc., United Health Group, and NVIDIA Corp.

Dividend Yield: 1.06%

Unlike the S&P500, owning this ETF means you own a piece of the top 10 companies in the U.S. This growth ETF puts the top earners in your portfolio. This attractive stock only knows up. The companies in this pool are companies that are constantly innovating. It’s always day one with them.

ESGV Vanguard ETF Stock

ESGV Annual Return

This ETF is relatively new. It was created in 2018 and has gained 24%-31% in annual returns. This type of investment is meant to provide you with the highest returns possible. Building your position in this ETF can prove to be a great offense. Very few times you’ll find this ETF on red.

Bookmark these investing tips for beginners.

Bonus Stock

AMC Stock

Have you seen what’s been going on with AMC Entertainment recently? This stock is set up for a short squeeze. If you can manage to buy this stock before it takes off then you’ll be able to make a quick trade. A subcommunity from Reddit who skyrocketed GameStop’s share price also began moving AMC Entertainment.

Well, AMC now has a bigger community due to how much more affordable its stock is than that of GameStop’s. You can read more about this stocks short squeeze DD (due diligence) here.

Are you already investing in one of these stocks? Lets begin a conversation. Leave me a comment below.

Related: Retire a millionaire with the S&P 500: Is it possible?

Exclusive content on Patreon (250 Members Challenge!)🎉. Also, join Frank’s Forum for momentum stock discussions as well as crypto topics!

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Pro Tips For Cold Emailing Prospects: Become An Expert

Pro Tips For Cold Emailing Prospects
How To Send A Cold Email

Cold emailing prospects is a great way to establish new relationships and build your clientele. If you’re looking to improve your technique, well I have you covered. These are the best tips to writing a successful and eye catching email.

Franknez.com

Welcome to Franknez.com – the blog where you can digest content on personal finance, side hustle ideas, entrepreneurship, and trending investing topics.

Lets get started.

Are cold emails effective?

Cold emails have personally worked better for me than any other sales or closing strategy.

The process of sending out cold emails to grow my network and follow up database has allowed me to grow a 6-figure clientele.

For some people cold emails might not drive results. Maybe you’re better at expressing yourself via voice. In this case cold calling might be your best bet.

I love words so I favor writing. I can also speak to a prospect or client confidently over the phone but my choice for initial contact is by cold email. This is what has worked for me and I’m going to show you exactly what I’ve done to make my cold email strategies effective.

Be sure to go grab your copy of Reaching The $10K Mark: How Perseverance Overrides Adversity on Amazon.

#1. Write an attractive subject line

Do you know what the purpose of an envelop is? It’s to get the receiver to open it and read the contents within the envelop. Cold emailing prospects will work the same way. You are going to need them to open your email instead of trashing it on sight.

Write A Catchy Subject Line When Cold Emailing Prospects
Cold emailing prospects requires creativity!

Your subject line must sell the contents within the email so that a prospect takes what you have to say into consideration. Cold emailing prospects will require you to get creative with drawing attention to your emails. An attractive subject line will draw the prospect to your world.

You might have a great idea on how you want to draw a prospect in. You’ll come to find out it takes a lot of practice through trial and error. The persistence that goes into creating great emails will eventually bear fruit. Don’t get discouraged if prospects aren’t replying immediately.

One strategy I found very effective is to simply call them to follow up to let them know you sent out an email with some information you think they can obtain value from. Not only does the prospect hear your voice and has an intro of who you are, but they feel more inclined to find this cold email.

Tips for writing an attractive subject line

There are actually quite a few subject line email hacks that increase your open rate and get your emails seen. Here are some I’ve implemented myself:

  • Keep your subject line short
  • Avoid using CAPS AND EXCLAMATION MARKS!
  • Put yourself in your prospects shoes
  • Use a positive sentiment

4 major key points to writing an attractive subject line

Keep your subject line short: this tells your prospect you’re not going to waste their time and demonstrates personality. Long subject lines tend to come off as wasteful and sales pitchy.

Avoid using caps and exclamation marks: The purpose of your email’s subject line is to get your email opened and read. Throwing caps and exclamations marks screams SPAM. Avoid this at all cost.

Put yourself in your prospects shoes: Start from the inside out. Begin thinking what type of email you would be more inclined to open if you were in your prospects position. A good way to find out what your prospect needs to see is to know your industry very well.

Use a positive sentiment: Using a positive sentiment is going to make your prospect curious. They’re going to want to know who’s emailing them before even getting to the actual message or purpose of your email.

Here’s an example of a recent success pitch

The sales director of the company I do 100% commission-based sales for let me in on some recent news. One of the biggest clients in the company had acquired another multi-million revenue generating company in our industry.

Within a two weeks timespan I had closed my first sale with this acquired sister company using only emails. The initial email went like this:

example of a successful cold email template - franknez.com
Cold email template – how to write a cold email – Franknez.com

And the rest is history. A rep from the company contacted me a week later for a quote on a rather large project and I sealed the deal via email days later.

Did Jamie respond?

Yes, she did. She was pleased to ‘meet me’ and advised she would be sharing my information with her team. Jamie is the CEO of this now acquired sister company.

So, what made this email very successful?

  1. I implemented the 4 key points to writing an attractive subject line. I kept it short with positive sentiment without the need to use an exclamation mark or caps. Who doesn’t like to be congratulated for a big move right?
  2. My email body demonstrated to Jamie what type of connection I could be for her business and for her team. Lets talk a little bit more about what made this email body an attractive email for the CEO of this company to share with her team.

If you’re enjoying this post so far be sure to bookmark it and come back to it a week from now to refresh your memory on these skills that have allowed me to build a 6-figure clientele.

#2. Write a body email that gets noticed

In the example email above you will find that there’s a lot of details packed into an easy-to-read format that delivers exceptional value from the get go.

The keyword here is value.

Every email you send out should provide value in its highest form possible. Yes, even when simply responding to a prospect or a client.

See, when Jamie had responded to my initial contact email I responded back to her.

Wonderful – thanks, Jamie!

Looking forward to providing the team with tons of value.

Thank you,

(Signature)

Frank Nez

Always be the last person to respond.

Address your prospect by their name

It’s common courtesy to address someone by their name. Avoid writing ‘to whom it may concern‘. This form of introduction completely disregards who you’re looking to do business with; especially if their name is already on their email address.

Use your prospects name in the email to be direct and personal.

If the prospects email does not have a name and it’s simply an info or sales email, address the team. You can start your email with ‘hello team‘ or ‘good morning team‘ to show comradery and respect to anyone reading the email.

Doesn’t that just sound so much better than ‘to whom it may concern’?

Establish a connection

Figure out how to establish a connection with someone you’ve never met before. I did this on my email by advising that our company has been a long-time partner with the acquirer company as well as another sister company.

This established the possibility of being trusted. Remember, I still have to deliver and won’t be fully trusted until I do business with them and exceed their expectations.

Tip: don’t work to meet your customers needs. Work to exceed your customers expectations.

Make yourself known

Let your prospect know who you are, as well as a little bit about your responsibilities in your company.

Remember, you’re a stranger to your prospect. Giving them a little bit of background lets them know what type of value and commitment you are able to provide to them and their team.

Demonstrate a willingness to help

People are more inclined to work with people who put their customers first. Demonstrating a willingness to help shows you’re:

  • a team player
  • committed to seeing a project through
  • customer-oriented
  • reliable and confident in your work

I did this on my email by making myself available to my prospect at their convenience.

Use a professional signature

Your signature should be clear and easy to understand and read. There’s no need to personalize it with dated script or flashing banners. Often times this comes off as spam.

My email has a headshot image along with my contact information. By personalizing my signature with a headshot, it lets my prospects know who they’re communicating with.

People like to do business with people, not with logos or company names.

When you’re cold emailing prospects you’re going to want to make a great first impression. Your signature is the icing on the cake. It’s the dessert after dinner. It’s the farewell after a meeting.

Your signature should contain the following:

  • Headshot image
  • Your name
  • Company name
  • Your title
  • Contact number
  • Address
  • High quality art linking to your website or social media

This information tells your prospect exactly who you are and what company will be doing business with them very soon. They have easy access to your address and number. If they want to explore a little more then they can click on your website or social media link for an in-depth look and insight of your company.

#3. Get Remembered

There’s someone else like you targeting your prospects for their business. But not exactly like you, right? You’re different, you want it more. So get remembered.

Wow your prospects with your demeaner and willingness to help. You already know that no one out there can service them like you can. All you need is ONE opportunity. One opportunity to prove there’s no one like you out there.

Cold emailing prospects is an attempt to get them to look at you. Strategize how you can make that happen. Be honest, never sell yourself short, and genuinely strive to make some else’s lives better.

Read: Cold Emails VS Cold Calls: Which Gets Better Results?

Advice for retaining your clients

client retention
franknez.com

Since we’re talking about emails, my best advice for you is to get remembered on every email. Once you’ve turned a prospect into a client, keep getting remembered. Each email should leave the client thinking about how much value they get from working with you.

This can easily be accomplished by:

  • Being courteous and thankful
  • Responding to emails quickly
  • Overcommunicating
  • Making work easier for them
  • Using exclamation marks to demonstrate a great attitude (e.g. absolutely!)
  • Closing emails on kind terms (e.g. have a great weekend, enjoy your time off, etc.)
  • Overall presenting exceptional customer care

Cold emailing prospects is about strategizing so don’t get frustrated if your emails are not being responded to. Get creative to see how you can tweak your emails to eventually receive a response.

Tip: Leave a great impression every single time, just like when you first began cold emailing prospects.

For more on client retention, read 6 Amazing Strategies For Retaining Your Best Clients

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Here Are My Top 10 Strategies I Use To Promote My Brand

How To Promote Your Brand

If you’re coming straight from LinkedIn, welcome! After competing in the marketplace for 5 and a half years, I decided it was time to leave the family business and work on my personal brand.

When the stars began aligning, I knew I had to develop my brand full time. I took Franknez.com from earning 8,400 views its first year in 2020, to 1.8 million views (and counting) as of today.

How To Brand Your Business

Here are the top 10 strategies I personally use to promote my brand!

#1. Create Content Pertaining To Your Niche

When I create a piece of content, I create it for a specific community in a particular niche.

If you’re reading this, you are more than likely interested in marketing and branding. Marketing and branding allows us to get our product, service, or brand in front of the right audience.

Avoid publishing content that isn’t going to serve a specific group of people with the same interests as yours.

#2. Use Your Logo Everywhere!

promote brand on instagram

If you’re publishing a video, blog article, or image online, be sure to brand it with your logo.

By implementing your logo, you’re raising brand recognition and awareness.

This strategy is going to help you stand out from the rest of the crowd offering similar services, products, and content.

I was putting my website and tagline on every Instagram photo I published before I even had my logo. This told my audience I was a brand and not just a general account.

Here are other areas where you can use your logo:

  1. At the bottom of an email signature
  2. Watermark your YouTube content
  3. Every page on your website
  4. In your profile picture
  5. Social media banners

Is it overkill to promote your content? Ask Gary Vee or Grant Cardone and they’ll say absolutely not. And I agree. Leave me a comment below if you follow these two marketing masters.

#3. Publish Content Daily

If you’re not publishing content daily then you’re not being seen. This is one of those things that seem like in some areas could be a waste of time. But the fact is that these small steps actually compound over time.

Every piece of content you publish for your audience, existing customers, or prospects, is an opportunity to provide value at scale.

Your brand needs to be promoted daily through the use of some sort of content. This could be in video, blog, or social media.

The compounding effects of publishing content daily is what took my blog from 8,400 views to 1.8 million views its second year.

This strategy is considered to be taking ‘massive action’. So if you’re not taking massive action, and you know you need to, publish content daily.

#4. Take Advantage of Social Media

Social media allows us to connect with people we’ve never met before and make an impact in their lives.

This impact should always be for positive change.

Once you shift your mindset to this golden rule, you will be able to curate your social media content to help others no matter which platform you choose.

Once you’re creating social media content to provide value to your existing customers, prospects, or audience, be sure to take advantage of every tool.

One tool I love using throughout social media is the ‘story’ tool. This story tool is highlighted when you post a new story, letting your audience know:

  1. You’ve published new content
  2. You have something important to share
  3. You’re actually active
franknez instagram branding

This goes back to publishing content daily. Even if you don’t put out a new post, keep your story rings lit for newcomers visiting your social media accounts for the first time.

Promote Your Brand Everywhere

Use more than one social media platform to promote your brand. Even if engagement isn’t as high on some platforms, use them to your advantage.

Your website will be ranked higher on Google’s search engine if it sees your links are being found all over the biggest social media platforms.

I found that although my engagement is different on Facebook, Twitter, and IG, there are always people engaging with my content.

My advice is to curate content differently for each platform since each user prefers a unique type of content experience.

#5. Use Relevant Hashtags To Promote Your Brand

Hashtags are basically portals from which your content can be discovered on social media feeds. If you content receives a lot of engagement, then the platform’s algorithm will push it to a larger audience.

Use relevant hashtags when promoting your brand to ensure the right audience has a chance to discover you.

Certain niche topics will have higher engagement than others depending on which platform you decide to use. This is mainly due to popularity and where your niche audience hangs out the most.

For instance, you might have a larger group of #contentmarketing audience on Twitter than you do on Facebook. The same could be said about another niche topic, such as travel. #Travel could have a significantly larger audience on Instagram than on Twitter.

Engage With The Hashtag

Engage with accounts using the same hashtags as you. Like their content, comment, and share it if you love it. This will expose them to you.

This is one of those small steps that also feels like a waste of time in the beginning but ends up compounding over time. Before you know it, your brand will be growing in months time so as long as you’re consistent.

#6. Create A Newsletter

When I first started building my brand I would see this tip often. I didn’t think it was very important starting out since my audience was so small at the time.

However, it is never too early or too late to set up a mailing subscriber tool for your business or brand.

I use OptinMonster to connect with my readers via email.

promote brand with newsletter

This tool has allowed me to connect with over 5,000 readers via email. You can integrate OptinMonster on your website to provide all types of information, discounts, or announcements to your potential or existing customers!

I use my newsletter to let my readers know when I’ve published a new article or announce a giveaway.

I never understood just how important this tool would be for both my brand and my audience.

#7. Be Engaged With Your Community

If you have not found a community to provide value to yet, don’t worry. At least now you know this is something you have to be on the search for.

I found that when I engage with my community, my brand awareness spikes. And that’s because your brand isn’t your logo, it’s you.

Everything you do within your community is setting your brand apart from everyone else. Communities are also a great way to network with people who can share your product, service, or content with other people.

Your community is where word of mouth happens. And we all know that word of mouth can reach a significant amount of people, especially when done online.

Communities have been part of my branding success. Of course, you have to get all the other strategies down first. Otherwise, the community will stumble into a social media account or website with little to no content and be turned off immediately.

This is why it’s so important, at least for me, to ritually process each of these strategies to grow my brand. But I’m confident that if you follow these proven strategies too, your brand will begin to takeoff.

Where Can I Find A Niche Community?

Niche communities can be found just about everywhere online. There are communities within Facebook Groups, Quora, Reddit, Twitter, Instagram, YouTube, and other online forums.

My advice is to identify where your community hangs out the most and introduce yourself there.

Provide them with solutions; being your product, service, or content. If what you have to offer improves their lives, then they will follow what your brand has to offer.

8. Prioritize Quality

My brand was nothing like what it is today when I first started. A few aspects of it was because my brand is me, except it was an amateur me.

Consistency forced me to get better at writing and creating content as a whole. But when I realized that quality in content creation is king, that’s when I decided to step up my creativity and content marketing game.

I switched from the free Canva tool to Canva Premium. It’s small reinvestments like these that allowed me to take my brand to the next level.

The paid version of Canva allowed me to publish much higher quality content on Instagram, it allowed me to create amazing banners for all my social media accounts, and it’s helped me establish an awesome first-impression.

I didn’t begin to see exponential growth immediately. That’s because when you begin to prioritize quality content, it’s almost like starting from scratch.

It should be unrecognizable from your older material, whether it be your website, social media content, service or product.

This means you must now be patient for that compound effect to begin taking place. When you produce high quality content at consistent levels, your brand will be spread organically by your audience.

In Summary

Quality promotes your brand. Consistency promotes your brand. Being engaged with a community promotes your brand. And connecting with your audience via your content, emails, and social media elevates your brand awareness.

#9. It’s Okay To Use A Personal Account

If you’re promoting strictly from your brand page and not from your personal account then you’re missing out!

I use my personal account to share my publications on Facebook, and even post my brand’s content on my personal stories.

I promote my brand on my personal accounts to show people what I’m up to and what I’m creating. If they’re curious about what it is exactly that I’m sharing, they’ll have direct access to that content and what my brand has to offer.

One way you can elevate your brand awareness is by sparking curiosity in your own personal circles.

What this does is it leaves an open door for curiosity.

10. Be Genuine

How To Promote Your Brand

And lastly, one of the most powerful ways to promote your brand is to be genuine. As cliché as this sounds, your personality has the power to draw masses of people in.

Being genuine established an awesome connection with my stock investing community. I’ve made friends and allies in this niche group of over 4 million people, and am seen as a community leader by many.

If you really care about your audience, customers, and prospects, believe me when I say they’ll know. That’s because they’ll care about you back.

Remember, you are your brand. So show people who you are and why there’s no other brand like yours.

Leave me a comment if you found this article helpful. I’d love to hear back from you. And if you have any questions, leave them below too.

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Easy Marketing Hacks That Guarantee Your Small Business is Seen

Easy Marketing Hacks That Guarantee Your Small Business is Seen
Franknez.com
Easy Marketing Hacks For Your Small Business

In today’s world we are being marketed to all the time. You see it everywhere you go in some form or another. The marketing clutter is real though. So, how do you stand out in a world where everyone is demanding for attention? Here are a few secret marketing hacks that guarantee your small business gets noticed in today’s crowd.

franknez.com marketing tips

Welcome to Franknez.com – the blog where you can digest content on personal finance, side hustle ideas, entrepreneurship, and trending investing topics.

Lets get started!

What is Marketing?

Marketing by definition refers to the actions taken by a business to promote a product or a service through stories.

It’s a strategy in business that puts what you have to offer in the marketplace in front of the right people. Seth Godin is a master at marketing and I’m actually still learning about it to this very day.

The first time I started marketing I didn’t even know I was doing it! It was my senior year in high school when I was the front man for a band. I was promoting our sound, our gigs, our Facebook page, you name it! I’ve been in love with marketing since.

Why marketing is important for small business

The purpose of marketing is to attract people to your business. This creates leads known as potential buyers. Buyers are the sustainability to a businesses growth.

A business who doesn’t market is always chasing sales. A business who markets attracts a potential buyer and focuses on closing a sale.

Frank Nez How To Get Clients To Pay You When They're Past Due

Marketing creates credibility for your business

When your target audience sees you over and over and over again, at some point they begin to question what they’re missing out on.

People notice when your social media following has increased, whether your content is high quality, and how engaged you are online.

If your business isn’t marketing online who’s going to know you?

Marketing goals

The purpose and goal of marketing is to put your brand in front of the right people. You should only be marketing to people who could potentially use your product or service.

Marketing your brand to a broad range of businesses in people will often times be time-consuming, non-effective, and result in a poor reinvestment.

How do I choose the correct marketing target?

Choosing the correct marketing target can take quite some time. Especially if your services or product can be used by all type of businesses and people.

So where do you start?

Niche down

Begin by targeting a specific market and work your way out. Eventually, your product or service will get shared by word of mouth.

Referrals may bring your business from both within the niche, or outside the niche.

How to Market Your Business Online

Marketing your business online
franknez.com

Every business should be marketing their business online. The internet has allowed online businesses to scale at no limit. This is why we see blogs and YouTube channels making 6-figure incomes, if not more.

How are businesses marketing online?

Social media is the #1 way new businesses are promoting their product or service online.

Paid advertising through Google puts your business contact information at the top of their search and result pages. However, advertising doesn’t work like it did before, ask Seth Godin.

Blogs such as Franknez.com who generate tends of thousands of views per day write and promote your product or service on their website.

How do I choose the right platform to promote my business?

Start off with social media. It’s easy to use and you can begin showing the marketplace what you have to offer instantly.

I use Instagram mainly for my advertising agency and Twitter mainly for sharing blog posts. Find which platform best suits your business and connects strongly with your audience.

You can also see where similar businesses are on social media to get an idea where to start as well.


#1. Social Media Marketing Hacks

If you haven’t opened any social media accounts for your business be sure to do so after reading this post. And while you’re at it, be sure to give this post a social share!

Here’s a quick rundown of social media marketing hacks that guarantee your business to be seen.

Social Media Marketing
How to market your business on Instagram
  1. Go to a related hash tags most recent posts on Instagram and like 100+ posts: you will get followers without a doubt. Same with Twitter. Your followers now have exclusive access to what your business has to offer.
  2. Create content specifically for your targeted audience: if your target audience are college students, create infographics or art that include campuses, library’s, students, etc. Make your audience feel at home.
  3. Leave interesting and eye catching comments on posts to redirect viewers to your social media profile.
  4. Use paid advertisement to promote your social media content: this is time for your content to shine. Target a specific audience and draw them to your profile or website. I’ve found this actually works better on IG than on FB; however, advertising isn’t the same as marketing unless you’re telling a story.
Social Media Marketing Hacks
Franknez.com

Be sure to use social media every day. Consistency is key to marketing your business online.

I’ve found that if you start scheduling your day, you can really post content on social media every day!

Scheduling it makes it a task and will keep you consistent.

#2. Promotional Products and Apparel

Promotional products and apparel are a great marketing hack to get your business seen. Easy Marketing Concepts ships custom t-shirts, mugs, pens, and more, domestically in the United States.

Easy Marketing Concepts and apparel
Click the image to see Instagram Profile
  1. Wearing a t-shirt, jacket, or hat with your company logo on it is a guaranteed way for people to see your business name out in public.
  2. Gifting pens with your phone number and logo allows your brand to get recognized and remembered. Pass these out at social events or gift them to your customers.
  3. America loves coffee. Market to coffee lovers by putting a captivating logo on a mug with your business info. When they need your service or product, they’ll have your info “handy”.
Easy Marketing Concepts

How would you feel if you get the spotlight but weren’t wearing something that represented your business. It would feel like a missed opportunity, right?

Don’t put yourself through regret, get promotional products and apparel to market your business wherever you go.

Elevate Your Brand with Easy Marketing
Franknez.com
Elevate Your Brand with Easy Marketing

#3. Evoke Emotion Through Color Marketing

This marketing hack is more important than you know. Colors have a way of conjuring up emotions that can influence people to buy your product or service.

Think of the golden arch from McDonalds. Did you know that yellow evokes warmth, optimism, youth, and happiness. Does this sound like McDonalds to you? Absolutely. By using Ronald McDonald as the company’s mascot, they were able to further execute all four of these sentiments perfectly.

How about Coca-Cola? The color red evokes strong emotions, excitement, passion, and energy.

Color marketing - McDonalds, Coca-Cola
Franknez.com

Certain console games even feature character drinking a can of coke refilling their health points. What a creative way to evoke energy right?

How about Coca-Cola’s commercials? They’re usually advertising exciting content leading to a sip of the beverage. Remember when they printed names on their bottles? This strategy most certainly evoked emotion.

What colors mean in color psychology

Red: Passionate, Excitement, Active, Bold, Energy, Ambition, Power, Confidence

Orange: Playful, Freedom, Spontaneous, Extrovert, Instinct

Yellow: Optimistic, Youthful, Warmth, Happiness, Fun, Energetic, Cheerful

Green: Balance, Growth, Restore, Sanctuary, Prosperity, Safety, Stable, Nature

Blue: Goals, Determination, Trustworthy, Ambition, Spirit, Self-Sufficient, Success

Purple: Creativity, Fantasy, Individual, Original, Deep, Respectable, Wealth

Marketing with color

How to use color marketing in your business

  1. You can use color marketing with your very own logo. If you feel you may need to rebrand and change things up don’t be afraid to do so.
  2. When you create an ad, don’t forget to highlight certain words or phrases using a specific color to evoke a specific emotion.
  3. You can also use color marketing in the theme of your website or overall brand recognition online.

Combine colors with other forms of advertising and you can multiply the effects of color marketing.

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Put your expertise to use by sharing it online! Create a blog today and start earning money from home.

#4. Email Marketing Hacks

Email is often times overlooked due to social media’s popularity but did you know that you can use emails for your market strategy?

Email Marketing Hacks
Franknez.com

Here are 2 great ways you can market through your emails!

Paste content to the body of an email: you can copy and paste content you create such as advertising images to send out to leads and prospects. You know when you get discount emails from your favorite retail stores straight to your email? That’s what these emails should look like.

Link your social media and website to your signature: Use your signature as a means of connecting to other business platforms. This increases the chances of a prospect to see your work on Instagram, visit your website, and spark up an interest in your service or product.

For anyone who thinks emailing is dead, think again. Emailing is a great way to connect with your network and provide them with tons of useful information and content.

And lastly…

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Leave me a comment below if you found any of these hacks to be helpful or if you’d like to see more posts like this one.

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