
A treat company with 1,000 locations now makes an unexpected closure in Southern California due to the store’s ‘underperformance‘.
Cookie lovers will have to find a fix for their sweet tooth somewhere else as a popular bakery with nearly 1,000 locations nationwide is closing a store in Southern California, reports The-Sun.
Earlier this month, Crumbl Cookies shut the doors of its Victorville, California location – around 39 miles north of San Bernardino.
The store was reportedly closed due to underperformance, Victor Valley News Group reported.
Crumbl Cookies is known for its massive gourmet cookies with specialty flavors like chocolate chunk, lemon cheesecake, cake batter, iced oatmeal, and more.
The popular sweet treat chain has approximately 992 locations nationwide, according to its website.
The Victorville store had been open since July 2022.
Its closing comes as several other major retailers in the area have been forced to shut down.
Local pizzeria Marco’s Pizza reportedly shut its doors in mid-January due to staffing.
While appliance retailer Howard’s Appliance TV & Mattress closed last week, according to Victor Valley News Group.
Victorville has also recently seen the closing of two CVS Pharmacy locations.
The location was reportedly set to close on Thursday.
CVS has been one of the many major retailers forced to close locations across the country amid rampant retail theft.
As many businesses have resorted to increased security measures, such as receipt checks and locking items on shelves, others have had to close their doors.
In early January, Walgreens closed a Milwaukee, Wisconsin, location 10 days earlier than expected due to shoplifting and threats.
“Employees have been threatened and theft has ramped up, so they have decided to close effective tomorrow for employees’ safety,” Milwaukee’s District 1 Alderwoman Andrea Pratt said at the time.
Businesses were led to close upwards of 3,000 stores as a result of theft in 2023 alone.
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Also Read: This Massive Mall Retailer Is Now Closing In California
Other Economy News Today

Unexpected school layoffs have now been confirmed in California with some employees seeing less hours or lower pay, sources report.
After declining to tentatively lay off employees in January, the Moreno Valley school board has agreed to cut the equivalent of about 70 positions, reports Sarah Hofmann with The Press Enterprise.
Though it’s routine for districts to approve possible layoffs before California’s March 15 deadline to notify affected employees and to later rescind some, the Moreno Valley Unified School District is also trying to cut costs after declaring that it’s facing “undue financial hardship” at a special meeting last month.
That resolution cites a projected 2023-24 general fund deficit of about $2 million, and the need to pay legal fees and settlements, including $121.5 million awarded to two former students who were molested by a teacher in the 1990s.
District spokesperson Anahi Velasco said in October that the insurance policy the district had at the time will cover about 11% of it, leaving the district to pay about $108 million.
Weeks before, the district also agreed to a $27 million settlement for the 2019 death of Landmark Middle School student Diego Stolz, 13, who was beaten by two school bullies and died of his injuries nine days later, TPE reports.
In January, employees and board members took issue with the 80 positions originally selected by administrators to be potentially cut.
Board members asked officials to look for other ways to cut spending, and to consider reducing more district office positions in order to keep more employees who work at schools.
“This is sad, but we have to make a decision tonight,” Vice President of the board Ruth Self-Williams, said Tuesday, Feb. 13.
The outcome, Riverside County Office of Education Chief Business Official Scott Price told the board, is that if the district “gets to a point where you’re going to run out of cash,” it would begin the process of getting a state loan, which he described as a “board takeover” in which an appointed administrator would oversee the district.
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Also Read: A US Company Now Declares An Unexpected Bankruptcy
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