Tag: Blogging Tips

Does Web Traffic Decline During the Summer?

July 10, 2024 / Frank Nez

You’re probably wondering, does web traffic decline during the summer? And more particularly does web traffic decline in July?

Web traffic, whether its to your business or blog, tends to take a dip during the summer months.

Unfortunately, there’s not much that can be done about it.

The plus sign is that you are not the only one going through a traffic dip during the summer months.

During this ‘summer slump’, you might see a drop in your traffic and revenue due to a number of factors.

I took it to Quora’s AI bot Poe, to see what the statistics are behind this dreadful time during the year for millions of websites across the internet.

And according to Poe, from August of 2023 data, internet web traffic does indeed tend to decline somewhat during the month of July compared to other months of the year.

In this article we’re going to explore the many reasons why you might be seeing a decline in traffic during June, July, and even August.

I will also provide you with some tips as to what I’ve done to ride the ‘summer slump’, and what you can do while we wait for the heavier season to take place.

Let’s get started!

Does Web Traffic Decline in July?

According to Quora’s AI bot Poe, traffic does tend to decline more during the month of July compared to other months of the year.

While online web traffic declines isn’t cookie-cutter between the summer months of June, July, and August, here are a few reasons as to why you may experience a decline in traffic during the summer:

Summer vacation season: Many people, especially families and students, take vacations and spend less time online during the summer months, including July. This can lead to a temporary dip in overall web traffic.
Seasonal browsing patterns: Certain types of online activities, such as entertainment, shopping, and educational content, may experience decreased traffic as people spend more time outdoors or engaged in other summer activities.
Business slowdown: Some industries and businesses may slow down their online operations or marketing efforts during the summer, contributing to a temporary decline in web traffic.

However, it’s important to note that the degree of this decline can vary depending on the specific industry, region, and user demographics.

Let’s also break down the summer season of traffic.

Will Web Traffic Pickup After Summer?

Web traffic tends to pick up sometime in August and into the fall months.

To better understand the summer traffic dips and trends, below is a breakdown of how traffic tends to affect website between June and August:

June:

Web traffic tends to remain relatively high in June as it is the start of the summer season.
Many people are still transitioning into their summer schedules, and online activities may not have slowed down significantly yet.
Website traffic and engagement levels are often still fairly robust in June.

July:

This is typically the month when web traffic experiences the most substantial decline during the summer.
The combination of peak vacation season, increased outdoor activities, and business slowdowns contribute to a noticeable drop in overall internet usage and website visits.
The decline in July can range from 5-15% compared to the preceding months, depending on the industry and user demographics.

August:

While web traffic is still lower compared to non-summer months, the decline is generally less severe in August than in July.
As summer comes to an end and people start preparing for the upcoming fall season, online activity begins to pick up again.
The traffic decline in August is usually in the range of 2-10% compared to July, indicating a gradual recovery.

So, how do you beat this summer slump?

How to Beat The Summer Slump

Trying to beat the summer slump can feel like going against the tides; believe me, I know what you’re going through.

If there’s one thing I’ve learned about not just the summer slump, but any big holiday during the year is to focus on what is in your control.

Don’t spend your time focusing on what’s out of your control, but rather focus on continuing to execute.

Even if it feels like it doesn’t matter what you do during this summer slump.

Coming from a workaholic, it’s also a good time to catch up on your rest as well as family time.

Stick to your system, stick to what you know works.

And if you need constant reassurance, bookmark this page to remind yourself why web traffic slows down during the summer.

It will remind you that people are simply spending less time online due to summer vacation.

If you would like to know more about my business model and how I created a five-figure per month income, I highly recommend you check out my book Unlock Your Personal Brand.

It is now updated for this year, which includes tips I never thought I would share!

Follow me on: Instagram

Kinsta Versus Bluehost: Which One Is Better For Blogging?

June 23, 2021 / Frank Nez

I’m excited to publish this blog post today. See, I love to help people and provide my readers with magnitudes of value. I used Bluehost for a year and five months but have recently made the change to Kinsta.

Both are great web host providers in their own respect. If you’re ready to start your website or blog but are conflicted with which webhost provider is for you, then you’ve come to the right place.

I’m going to help you identify which of these two is best tailored for your needs.

Welcome to Franknez.com – the blog where you can digest content on personal finance, side hustle ideas, entrepreneurship, and trending investing topics.

Lets get started.

8,496 views first year blogging

The reason I started blogging in the first place is because I felt like I had secrets that I just couldn’t keep to myself. There was no place in the internet that was showing our generation how to invest their money or how to earn passive income.

I was multiplying my money and wanted to teach my readers just how easy it was to start. For example, a lot of the mumbo jumbo online was rather intimidating to read and provided very little value to the average person wanting to learn how to invest in stocks.

So I took it upon myself to teach people how to do this in simple format. One of my goals was to earn 10,000 views my very first year blogging. Instead, I earned 8,496.

To some novice bloggers this might be a lot of views and to others it might be a few. The important thing is that you set goals for your blog and take action every day to meet those goals.

I used Bluehost my first year blogging

After doing some deep research, I opted for Bluehost my first year of blogging. Bluehost was attractive for its:

Easy-to-use design
Integration with WordPress
And most importantly, how affordable it was

These three factors are something I personally valued. Especially as a new blogger with absolutely no experience.

Bluehost is very simple to navigate and never felt intimidating to use at all. One thing you’re going to love about Bluehost is that they have 24/7 assistance and are able to answer any questions whenever you need it.

How much does Bluehost cost?

Aside from being the number one recommended webhost provider by WordPress, Bluehost is amongst the most affordable. For only $2.95 a month you can publish your very first blog post as soon as today.

I needed something affordable when I first began blogging. Bluehost was the perfect choice for me starting out.

In fact, when I had to leave Bluehost I was rather annoyed. I really didn’t want to leave Bluehost but once my blog began to scale, I had to make a different move. That’s when I opted for Kinsta.

Why did I switch to Kinsta?

I was blogging with Bluehost for a year and five months before switching to Kinsta. Some time around February of 2021 my blog began to really grow. By May, Bluehost couldn’t handle my traffic anymore.

Franknez.com was generating easily over 100k views per month by April. It was around the 300k views per month area where I began to see issues with my website.

That’s when I had to make the tough decision to leave Bluehost and switch over to Kinsta. And because my blog has been steadily growing, switching to Kinsta was one of the greatest decisions I could have made to continue scaling my website.

I have a plan with Kinsta where it allows me to reach one million visitors per month right now with no issues. Why so much slack? Because my goal is to provide millions of people all around the world with value. Franknez is about to hit the 1 million mark 🎉.

Was the transition from Bluehost to Kinsta easy?

To my surprise, the entire transition from Bluehost to Kinsta was very easy. Like Bluehost, Kinsta also has 24/7 support therefore made it very convenient to communicate with should I needed to.

I was happy to find out I could keep the same theme for my blog too! Another perk of Kinsta is that it they migrate your website over for free.

Is Kinsta better than Bluehost?

Kinsta has a lot of advantages over Bluehost. Some of which include:

26 data center, Bluehost has 5
All of Kinsta’s plans include FREE CDN and premium DNS
Plans all include free daily backups
Kinsta is built for performance and scalability

Overall, Kinsta truly is built for speed and scalability. Kinsta is my current choice due to how much my blog is currently growing.

By now you’re more than likely beginning to realize that Bluehost is for you if you’re just starting out. On the other hand, Kinsta is for you if you’re looking to take your blog to the next level.

I wanted to share my story with you so that it would be easy for you to identify the times where I used both and how they served me in my journey.

Kinsta vs Bluehost

When it comes to price, Bluehost is the winner. While you may start with a basic package from Kinsta ($30/mo.) from the get go, Bluehost is still much affordable for beginners. And if they were able to handle my traffic, I would have never switched web host providers. They’re seriously that good.

On the other hand, if you value performance and scalability then Kinsta is the way to go. Thanks to Kinsta, my website is now quicker than ever. This is very important to me because users in general tend to love lightning quick services.

Scalability is my top priority. My goal since day one is to provide value to millions of people around the globe and Kinsta allows me to do so without any issues.

And lastly . . .

If you found value in this post be sure to give it a social share and follow the blog. Although majority of my content is geared towards finance and entrepreneurship, I also love to guide other bloggers looking to grow their online business.

Leave me a comment below and don’t forget to follow me on all social platforms!

Read: Blog like a champ in 2021: Easy beginners guide

Twitter | Facebook | Instagram | Patreon

How to Make a Blog Post Go Viral (45K Views in One Month!)

March 31, 2021 / Frank Nez

Blog Post Viral — How to Make a Blog Post Go Viral

When a blog post goes viral it feels like everything you’ve worked for has finally paid off. But when more than one blog post go viral you’ve found a formula. A formula that can be used by any blogger to skyrocket their views.

Let’s dive in.

Welcome to Franknez.com – the blog where we write about personal finance, side hustle ideas, entrepreneurship, and keep you posted on investing news. If you’re new to the blog be sure to subscribe to the newsletter.

How long did it take for a blog post to go viral?

Let’s start with a heavily asked question. How long does it take for a blog post to go viral? The answer is going to vary from person to person.

It personally took me a year and one month when my first post went viral. I went from earning 20-25 views per day to 1000-2000 views per day.

In February of 2021 I closed the month with almost 28K views. The crazy thing? Those views all occurred on the last week of February.

To put things into perspective, I had earned 634 views back in January, 2021. The most views I received in one month prior to my posts going viral was 1,183 views back in August of 2020.

Then this happened..

Soon after my first blog post went viral I decided to write another blog post in the SAME format.

Ladies and gentlemen, the post went viral. Now, it didn’t have the same success as my first viral post. For this reason I wrote a third one and it beat both of them.

Don’t settle with one viral blog post

My advise to you is to not settle with one viral blog post. If you find one of your blog posts goes viral, execute again and again.

You want to keep the momentum as much as you can.

By writing three viral blog posts I’m on track to earn 100K views by the end of April. I’ve been able to draw 74K views only three months into the new year.

It’s still a little mind boggling to me to be honest.

How many blog posts had you written prior to going viral?

I had written about 75 blog posts prior to going viral. These all varied from personal finance to side hustle ideas, entrepreneurship, and investment posts.

When I was seeing thousands of views per day I started remembering the crazy grind prior to the sweet o’ sweet victory.

My first year of blogging consisted of working on my blog after work. I would stay up past midnight working on my site, my branding, promoting, and new content.

So, as I write this post I am humbled and feel fortunate enough to guide you. This is how your blow your numbers out of the water.

Relevancy is key to take a blog post viral

Relevancy = Blog Post Viral — Relevancy = Viral

This is the #1 reason why a blog post goes viral. If you don’t write a piece on a topic that’s relevant or trending, chances are it will not go viral.

A viral post is based on current or recent news that has a lot of attention or buzz.

Find what’s trending or causing a disturbance in your niche topic.

Write your opinions about it on your blog. If your blog post requires information or facts to be presented, be sure to backlink all reliable sources.

Chances are the bigger fish are also writing about a relevant or trending story. If they have helpful information such as statistics or other catalogs of data, be sure to link to their pages.

This chain of network further enhances the relevancy of a relevant or trending story.

How long does a viral blog post have to be?

Viral Blog Post Word Count?
Franknez.com

My blog posts that went viral all contained between 1,000 and 1,300 words.

Does that mean yours have to have the same amount of words? Not exactly. It could be a little less or a little more depending on how much information you decide your blog post should contain.

Just make sure your blog post has the following:

Easy-to-read excerpts and paragraphs
Great headlines to separate your topics
Enough links to credible and reliable sources
And a lot of your genuine words and thoughts

My viral blog posts had a good mix of technical evidence as well as my own words and genuine opinions.

Let your readers know a human being is writing the post.

Create a compelling thumbnail and title

Your thumbnail is the first thing a reader is going to see, and the title is the first thing they’re going to read.

Your thumbnail should sync with the topic of your blog post.
The title should usually ask a question from the readers perspective.

This should be the fun part to creating a viral blog post. Get creative with it!

The thumbnail should captivate the reader and the title should resonate with what they’re thinking.

Once you read that a few times, you’ll be on your way to creating a simple yet attractive headline that will draw thousands of people to your website.

Now that you have a great article, chances are you’re already being found organically on search engines such as Google or Yahoo.

If you are, congratulations! Your blog post is answering peoples questions regarding a relevant or buzzing topic.

Now you need to join group chats and share your article to keep the momentum going.

Use Facebook groups, Discord, Reddit, and LinkedIn

Group chats are a great place for you to share your article because they tend to be a platform where a recent or trending story is being talked about 24/7.

Not only are you linking thousands to tens of thousands of people to your blog post, but you’re increasing your chances of your piece getting shared.

When your blog post is written well and people receive tons of value from it, they will share it on social media and further skyrocket your monthly visitors.

If you’re sharing on platforms such as Facebook, Twitter, or LinkedIn, be sure to use the appropriate hashtags.

Ask relevant questions within your subheadings

Your subheadings are going to be very important when writing a viral blog post.

The key is to put yourself in your readers perspective and ask yourself, what kind of questions might they have related to the topic.

By asking questions your readers might have in your subheadings, your relevancy regarding the buzzing topic goes up.

Update your blog post during a developing story

If the relevant or buzzing story is a developing story, be sure to update your blog post frequently.

This will provide your readers with fresh content and keep you on the first page of search engines.

Also, don’t forget to update your publish date if the post is older than a few days to a week.

Tips if your blog post goes viral

If your blog post goes viral you’re going to want to make sure you don’t miss these opportunities!

Make sure your blog is monetized with ads
Use internal links to an affiliate post
Aim to write another viral blog post
Don’t stop sharing other posts on social media

Read: How to Monetize Your Blog with Google AdSense

If your blog post is doing well but hasn’t gone viral go back and see what’s missing. Save this post so you can come back to it and see what you can implement.

In order for a blog post to go viral it should be a very nicely packed blog post. If you have any questions feel free to send me an email.