Tag: marketing

Can’t Make Enough Money with Your Affiliate Marketing Site? These Tips Might Help

Affiliate Marketing

If you’ve ever wanted to make money online, affiliate marketing is the way. Affiliate marketing allows you to monetize your website or blog by promoting products and services from other companies through special links called “affiliate links.”

When people click on these links and make a purchase, the advertising company pays them a commission for every sale. You may need to explore other avenues if you already earn through your affiliate links but are not making enough. This guide is here to help you increase your earnings successfully through your affiliate marketing site.

1. Enroll in An Affiliate Training Program

There are loads of online programs that teach people how to navigate the affiliate marketing world. These programs are essential as they help you avoid newbie mistakes, which many make at the beginning of their career. 123 Profit is a tested and verified digital marketing course that will help propel your affiliate marketing career in the right direction.

2. Choose Your Affiliate Partners Wisely

When choosing an affiliate partner, it’s essential to consider what products they offer and their brand reputation. You don’t want affiliates who have bad reviews or have been known for shady practices, as customers will likely be wary of them when they see them linked on your site. And this will negatively affect your conversions and hamper your social media presence.

You must also consider any fees associated with becoming an affiliate partner since those will eat away at your profits over time if they’re too high. Assess each potential partner’s commission rates; some might offer higher commissions than others while still providing quality products and services at competitive prices. This would work well in reaching out to the target audience more effectively while generating more profit!

3. Diversify Your Affiliate Partners

To expand your horizon, try not to limit yourself to one type of product/service provider. Diversifying helps ensure that multiple income streams come into play even when one type isn’t performing very well, which is apparent in this field.

Diversification also prevents burnout if there are any issues with a specific product/service from one company; having multiple partners gives you the advantage of heaving revenues simultaneously.

When you diversify, you also open up opportunities for different types of promotions, such as cross-promotions between various partners’ offerings! This way, everyone involved benefits more due to the collective effort towards growth instead of relying solely upon oneself, which may turn out unfruitful.

4. Have a Deeper Understanding of Your Audience

If you want to maximize profits made off affiliations, you must understand your target audience’s needs & wants sincerely, including demographics and other relevant interests. This will help you make better decisions when selecting affiliate partners.

How do you recognize potential customer base value & deliver accordingly? You must answer such questions as they create the base of your call-to-action for your affiliate programs. On the other hand, not making enough money with your affiliate marketing site could be due to blindly agreeing to collaborate without doing your homework. Identify a common ground between your collaborative partner’s audience and your existing followers base to optimize your marketing move.

Read: Easy Marketing Hacks That Guarantee Your Small Business is Seen

5. Create a Trustworthy Brand

No matter how products are being promoted via affiliates, they are useless if consumers don’t trust your brand. Therefore, you must establish credibility to attract followers and buyers consistently; otherwise, you won’t achieve your desired goals.

Establishing a trustworthy brand involves building relationships you’re your audience based on principles of mutual respect, honesty, transparency, integrity, and fairness. Let your audience know you care about helping solve problems by making genuinely beneficial recommendations worthy of being purchased.

6. Share Discount Codes

You can entice your customers to purchase through an affiliate link by offering an exclusive discount code. This helps build trust even further as offers are often seen as “too good true” without providing proof.

By offering discounts, buyers understand the value of getting extra incentives and follow through with the buying process. This is an excellent tip, especially when converting leads to successful sales.

7. Create an Instagram Affiliate Account

Instagram has become an influential marketing tool for marketers to reach target audiences quickly & effectively. Many influencers leverage the platform to form valuable connections with followers, potential customers, and partners. Thus, providing bonus points showcasing products and services offered via website links and captions posts overall presence.

Focusing on quality content, engaging visuals, and videos is vital as they encourage interaction. And this most often translates into sales.

8. Publish Comparison Content

One type of content works best in terms of conversions: comparison articles featuring respective strengths and weaknesses and multiple related products/services so users can accurately determine which better suits their specific needs and budget constraints.

Not only does this help avoid confusion amongst consumers taking the guesswork out of the equation, but it also provides an authoritative perspective. This is because you know those products inside out, thus can provide impartial, unbiased assessments, pointing people in the right direction.

9. Post Product Roundups

Product roundups are another effective way to recommend offerings to affiliates. Collect similar items based on niche categories and general product types, then compare each item’s features, pros, and cons before finally recommending your own site to the audience.

For instance, let’s say you want to promote various video editing applications: you could list different pieces of software by including screenshots and details describing how they work on devices. Once you’ve done that, further break down the advantages and disadvantages of each recommendation.

Technology is ever-changing, meaning you need to stay updated on the trends to maintain relevance among the competition. Awareness of the latest news developments helps solidify your authority and adds credibility to your profile. This gives the users a sense of security, knowing experts handle tasks efficiently according to industry-established standards.

Besides, if you stumble upon a new technique or strategy, you can capitalize on it, potentially increasing commission rates even further.

11. Form a Relationship with Your Audience

If you’re highly concerned about not making enough money with your affiliate marketing sites, turn to relationship building. After all, customers are more likely to make a purchase if they feel like you’re someone who understands their needs and wants. To form relationships with your audience, start by interacting with them on social media and engaging in conversations about topics that interest them.

You can also offer exclusive discounts or promotions on your site to incentivize people to become your loyal followers. This can be a great way to build trust between your customers and entice conversions.

12. Write Product Reviews

Writing product reviews is another effective way to get your readers’ attention and increase traffic. It can also be a way to show off your knowledge of particular offerings that affiliates promote.

  • When writing reviews, ask yourself a few questions:
  • What features should I highlight?
  • How do the products relate to your target audience?
  • Is there any unique angle to take when handling a specific topic? This helps you differentiate and stand out from others trying to achieve similar goals.

Doing extensive research helps ensure that you are providing your customers accurate information. This enables you to avoid misleading anyone, either intentionally or accidentally.

13. Write Product Tutorials

Another tip to follow if you’re not making enough money with your affiliate marketing site is to invest in product tutorials.

Creating short content videos or writing tutorials on products/services offered via affiliate marketing is an excellent way to explain the items’ ins and outs. Plus, it allows you to engage your existing customer base and push your products. You can use “how-to” to show readers exactly how they should do the next order to get the most out of them. And it doesn’t matter whether you are a beginner or advanced; everyone appreciates having a helpful guide to take them through the step-by-step process format.

You can also add links to your affiliate partners to the tutorial anytime the product mentioned is being used for demonstration. This way, the user gets exposed twice in the same article, boosting chances to convert sales.

14. Have Deep Knowledge of the Products You’re Recommending

It’s essential to conduct in-depth research on each product before recommending its site audience. Knowing everything concerning a product or service ensures that you provide your audience with quality information. This helps you solidify the trust between yourself and potential customers.

The content gives your customers a deeper understanding of the product benefits, thus increasing sales. Don’t forget to read reviews from other buyers since these provide insight into how particularly effective offerings have been for those who have already tried them out.

There is nothing wrong with disclosing information on affiliate links on your website and other social platforms.

In fact, it’s considered a smart move because consumers are more likely to trust you when they know that you’re earning money from their purchases and that the company is paying you a commission for the sale.

This transparency helps build a positive reputation with customers and shows the sincerity of your intentions in promoting specific products or services through affiliations.

16. Local SEO

Another way to boost your profits with affiliate marketing is by optimizing for local search engine results pages (SERPs). Local SEO involves targeting keywords relevant to specific regions or cities so people can discover businesses online from nearby locations.

For example, someone living in Los Angeles could use local SEO techniques, including geo-specific keywords and phrases in blog posts and content about businesses. This increases the visibility of those companies when searched online, thus providing the opportunity to generate more leads & conversions overall due to increased exposure.

17. Paid Ads

Paid advertising is another option to take advantage of while engaging in affiliate marketing activities. So, it would be best to invest in paid ads using Google AdSense and Facebook Ads, as they allow you to create tailored campaigns for targeted audiences.

The campaign is based upon various criteria & demographics, helping you reach smaller groups of individuals interested in what offers might convert at an even easier rate than organic searches alone.

Try experimenting with different ads to see which performs best in clickthrough and cost per lead.

Final Thoughts 

Affiliate marketing is an excellent way to earn extra income. However, you could still feel you’re not making enough money with your affiliate marketing site.

As a remedy, follow these tips to see your commissions roll shortly and improve your social media presence immensely. The more impact you have on brand promotions, the more your affiliate marketing value.


How To Advertise Your New Business For Organic Growth

Advertising your business is one of the most fun experiences you will have when investing in your company. These are the most effective ways to advertise your business without the use of pay-per-click ads.

Here’s how to grow organically!

#1 – Social Media

Social media is a great way to advertise your business as a whole.

Connect with people over LinkedIn, create a Facebook page for your business, and engage daily.

Social media is a great way to expose your business to a mass amount of people all around the world and is a sure way to put your business in front of everyone’s eyes.

This strategy elevates awareness of your products and services, it will go hand in hand with having a website (more on that below).

#2 – Decorated Apparel

Find a trustworthy source that can brand your logo on garments such as hats, polos, and bags.

Your business will immediately be noticed anywhere you go.

Remember, you are your brand.

So, market your service or product.

Easy Marketing is a company that provides decorated apparel services for your business and has no minimums.

You can mix and match different items in order to fit your advertising needs.

Email them your logo and request options for your desired item(s).

It’s super easy!

#3 – Tradeshows & Events

Tradeshows give you an opportunity to display your business’s service or product to people in your industry.

Share your experience on social media to boost your presence online.

These events are a great way to establish new relationships and build your network.

You might meet an awesome supplier or encounter potential prospects.

Use this platform to your advantage by showing people your brand.

This person-to-person interaction elevates your companies brand bringing organic growth and awareness.

Many people attend these shows so be sure to advertise your company logo by wearing your decorated apparel.

You will see a lot of people representing their company with their logo on some sort of item or apparel.

#4 – Referrals

Referrals are an amazing way of getting your business advertised through other parties because it’s free promotion and improves credibility.

This form of advertising creates a network for your business and reflects the value of your service or product.

Referrals can be the following:

  • Person to person recommendation
  • Shared content on social media
  • Reviews online
  • Being featured on blogs

There’s nothing more organic than people talking about your business amongst one another and recommending your services or product to peers.

Tip: If you have a solid relationship with certain customers or clients don’t be afraid to ask for referrals!

Ever heard of the saying “ask and you shall receive”?

#5 – Create A Website

Your business should have a website.

Bluehost allows you to create a professional website for your business while making it super easy to maintain.

Go straight to the source by avoiding the middleman where you’ll spend twice as much for this platform.

A website advertises everything there is to know about your company so get creative and display your business’s services and work.

Having a website allows people to share your services with other people through the use of social media.

It’s also a great way for others to refer your work to other people looking for such services or products.

They get a preview on what you’re able to provide before meeting you which helps build momentum for a potential sale.

#6 – Email Signature

You’d be surprised by the power of an email signature.

Use it to advertise links to your social media, website, and other platforms.

Every email you write will contain this information so use it to your advantage!

Cold emails will now be more effective because of this call-to-action strategy.

Get creative with your signature and really use it as a means of advertising your business.

#7 – Business Cards

Courtesy of Easy Marketing

Business cards are a great way to advertise your new business.

Always keep them handy and never underestimate the power this little tool has.

These cards might just turn a prospect into a lead and eventually into closing a sale.

You can get business cards printed with SinaLite.

They have a variety of styles you can order from all of which are customizable.

Read:How To Build A Clientele From Scratch For Your New Business

You Can Follow Me On: Twitter | Facebook | Instagram


Here Are My Top 10 Strategies I Use To Promote My Brand

How To Promote Your Brand

If you’re coming straight from LinkedIn, welcome! After competing in the marketplace for 5 and a half years, I decided it was time to leave the family business and work on my personal brand.

When the stars began aligning, I knew I had to develop my brand full time. I took Franknez.com from earning 8,400 views its first year in 2020, to 1.8 million views (and counting) as of today.

How To Brand Your Business

Here are the top 10 strategies I personally use to promote my brand!

#1. Create Content Pertaining To Your Niche

When I create a piece of content, I create it for a specific community in a particular niche.

If you’re reading this, you are more than likely interested in marketing and branding. Marketing and branding allows us to get our product, service, or brand in front of the right audience.

Avoid publishing content that isn’t going to serve a specific group of people with the same interests as yours.

#2. Use Your Logo Everywhere!

promote brand on instagram

If you’re publishing a video, blog article, or image online, be sure to brand it with your logo.

By implementing a logo design, you’re raising brand recognition and awareness.

This strategy is going to help you stand out from the rest of the crowd offering similar services, products, and content.

I was putting my website and tagline on every Instagram photo I published before I even had my logo. This told my audience I was a brand and not just a general account.

Here are other areas where you can use your logo:

  1. At the bottom of an email signature
  2. Watermark your YouTube content
  3. Every page on your website
  4. In your profile picture
  5. Social media banners

Is it overkill to promote your content? Ask Gary Vee or Grant Cardone and they’ll say absolutely not. And I agree. Leave me a comment below if you follow these two marketing masters.

#3. Publish Content Daily

If you’re not publishing content daily then you’re not being seen. This is one of those things that seem like in some areas could be a waste of time. But the fact is that these small steps actually compound over time.

Every piece of content you publish for your audience, existing customers, or prospects, is an opportunity to provide value at scale.

Your brand needs to be promoted daily through the use of some sort of content. This could be in video, blog, or social media.

The compounding effects of publishing content daily is what took my blog from 8,400 views to 1.8 million views its second year.

This strategy is considered to be taking ‘massive action’. So if you’re not taking massive action, and you know you need to, publish content daily.

#4. Take Advantage of Social Media

Social media allows us to connect with people we’ve never met before and make an impact in their lives.

This impact should always be for positive change.

Once you shift your mindset to this golden rule, you will be able to curate your social media content to help others no matter which platform you choose.

Once you’re creating social media content to provide value to your existing customers, prospects, or audience, be sure to take advantage of every tool.

One tool I love using throughout social media is the ‘story’ tool. This story tool is highlighted when you post a new story, letting your audience know:

  1. You’ve published new content
  2. You have something important to share
  3. You’re actually active
franknez instagram branding

This goes back to publishing content daily. Even if you don’t put out a new post, keep your story rings lit for newcomers visiting your social media accounts for the first time.

Promote Your Brand Everywhere

Use more than one social media platform to promote your brand. Even if engagement isn’t as high on some platforms, use them to your advantage.

Your website will be ranked higher on Google’s search engine if it sees your links are being found all over the biggest social media platforms.

I found that although my engagement is different on Facebook, Twitter, and IG, there are always people engaging with my content.

My advice is to curate content differently for each platform since each user prefers a unique type of content experience.

#5. Use Relevant Hashtags To Promote Your Brand

Hashtags are basically portals from which your content can be discovered on social media feeds. If you content receives a lot of engagement, then the platform’s algorithm will push it to a larger audience.

Use relevant hashtags when promoting your brand to ensure the right audience has a chance to discover you.

Certain niche topics will have higher engagement than others depending on which platform you decide to use. This is mainly due to popularity and where your niche audience hangs out the most.

For instance, you might have a larger group of #contentmarketing audience on Twitter than you do on Facebook. The same could be said about another niche topic, such as travel. #Travel could have a significantly larger audience on Instagram than on Twitter.

Engage With The Hashtag

Engage with accounts using the same hashtags as you. Like their content, comment, and share it if you love it. This will expose them to you.

This is one of those small steps that also feels like a waste of time in the beginning but ends up compounding over time. Before you know it, your brand will be growing in months time so as long as you’re consistent.

#6. Create A Newsletter

When I first started building my brand I would see this tip often. I didn’t think it was very important starting out since my audience was so small at the time.

However, it is never too early or too late to set up a mailing subscriber tool for your business or brand.

I use OptinMonster to connect with my readers via email.

promote brand with newsletter

This tool has allowed me to connect with over 5,000 readers via email. You can integrate OptinMonster on your website to provide all types of information, discounts, or announcements to your potential or existing customers!

I use my newsletter to let my readers know when I’ve published a new article or announce a giveaway.

I never understood just how important this tool would be for both my brand and my audience.

#7. Be Engaged With Your Community

If you have not found a community to provide value to yet, don’t worry. At least now you know this is something you have to be on the search for.

I found that when I engage with my community, my brand awareness spikes. And that’s because your brand isn’t your logo, it’s you.

Everything you do within your community is setting your brand apart from everyone else. Communities are also a great way to network with people who can share your product, service, or content with other people.

Your community is where word of mouth happens. And we all know that word of mouth can reach a significant amount of people, especially when done online.

Communities have been part of my branding success. Of course, you have to get all the other strategies down first. Otherwise, the community will stumble into a social media account or website with little to no content and be turned off immediately.

This is why it’s so important, at least for me, to ritually process each of these strategies to grow my brand. But I’m confident that if you follow these proven strategies too, your brand will begin to takeoff.

Where Can I Find A Niche Community?

Niche communities can be found just about everywhere online. There are communities within Facebook Groups, Quora, Reddit, Twitter, Instagram, YouTube, and other online forums.

My advice is to identify where your community hangs out the most and introduce yourself there.

Provide them with solutions; being your product, service, or content. If what you have to offer improves their lives, then they will follow what your brand has to offer.

8. Prioritize Quality

My brand was nothing like what it is today when I first started. A few aspects of it was because my brand is me, except it was an amateur me.

Consistency forced me to get better at writing and creating content as a whole. But when I realized that quality in content creation is king, that’s when I decided to step up my creativity and content marketing game.

I switched from the free Canva tool to Canva Premium. It’s small reinvestments like these that allowed me to take my brand to the next level.

The paid version of Canva allowed me to publish much higher quality content on Instagram, it allowed me to create amazing banners for all my social media accounts, and it’s helped me establish an awesome first-impression.

I didn’t begin to see exponential growth immediately. That’s because when you begin to prioritize quality content, it’s almost like starting from scratch.

It should be unrecognizable from your older material, whether it be your website, social media content, service or product.

This means you must now be patient for that compound effect to begin taking place. When you produce high quality content at consistent levels, your brand will be spread organically by your audience.

In Summary

Quality promotes your brand. Consistency promotes your brand. Being engaged with a community promotes your brand. And connecting with your audience via your content, emails, and social media elevates your brand awareness.

#9. It’s Okay To Use A Personal Account

If you’re promoting strictly from your brand page and not from your personal account then you’re missing out!

I use my personal account to share my publications on Facebook, and even post my brand’s content on my personal stories.

I promote my brand on my personal accounts to show people what I’m up to and what I’m creating. If they’re curious about what it is exactly that I’m sharing, they’ll have direct access to that content and what my brand has to offer.

One way you can elevate your brand awareness is by sparking curiosity in your own personal circles.

What this does is it leaves an open door for curiosity.

10. Be Genuine

How To Promote Your Brand

And lastly, one of the most powerful ways to promote your brand is to be genuine. As cliché as this sounds, your personality has the power to draw masses of people in.

Being genuine established an awesome connection with my stock investing community. I’ve made friends and allies in this niche group of over 4 million people, and am seen as a community leader by many.

If you really care about your audience, customers, and prospects, believe me when I say they’ll know. That’s because they’ll care about you back.

Remember, you are your brand. So show people who you are and why there’s no other brand like yours.

Leave me a comment if you found this article helpful. I’d love to hear back from you. And if you have any questions, leave them below too.

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Easy Marketing Hacks That Guarantee Your Small Business is Seen

Easy Marketing Hacks That Guarantee Your Small Business is Seen
Franknez.com
Easy Marketing Hacks For Your Small Business

In today’s world we are being marketed to all the time. You see it everywhere you go in some form or another. The marketing clutter is real though. So, how do you stand out in a world where everyone is demanding for attention? Here are a few secret marketing hacks that guarantee your small business gets noticed in today’s crowd.

franknez.com marketing tips

Welcome to Franknez.com – the blog where you can digest content on personal finance, side hustle ideas, entrepreneurship, and trending investing topics.

Lets get started!

What is Marketing?

Marketing by definition refers to the actions taken by a business to promote a product or a service through stories.

It’s a strategy in business that puts what you have to offer in the marketplace in front of the right people. Seth Godin is a master at marketing and I’m actually still learning about it to this very day.

The first time I started marketing I didn’t even know I was doing it! It was my senior year in high school when I was the front man for a band. I was promoting our sound, our gigs, our Facebook page, you name it! I’ve been in love with marketing since.

Why marketing is important for small business

The purpose of marketing is to attract people to your business. This creates leads known as potential buyers. Buyers are the sustainability to a businesses growth.

A business who doesn’t market is always chasing sales. A business who markets attracts a potential buyer and focuses on closing a sale.

Frank Nez How To Get Clients To Pay You When They're Past Due

Marketing creates credibility for your business

When your target audience sees you over and over and over again, at some point they begin to question what they’re missing out on.

People notice when your social media following has increased, whether your content is high quality, and how engaged you are online.

If your business isn’t marketing online who’s going to know you?

Marketing goals

The purpose and goal of marketing is to put your brand in front of the right people. You should only be marketing to people who could potentially use your product or service.

Marketing your brand to a broad range of businesses in people will often times be time-consuming, non-effective, and result in a poor reinvestment.

How do I choose the correct marketing target?

Choosing the correct marketing target can take quite some time. Especially if your services or product can be used by all type of businesses and people.

So where do you start?

Niche down

Begin by targeting a specific market and work your way out. Eventually, your product or service will get shared by word of mouth.

Referrals may bring your business from both within the niche, or outside the niche.

How to Market Your Business Online

Marketing your business online
franknez.com

Every business should be marketing their business online. The internet has allowed online businesses to scale at no limit. This is why we see blogs and YouTube channels making 6-figure incomes, if not more.

How are businesses marketing online?

Social media is the #1 way new businesses are promoting their product or service online.

Paid advertising through Google puts your business contact information at the top of their search and result pages. However, advertising doesn’t work like it did before, ask Seth Godin.

Blogs such as Franknez.com who generate tends of thousands of views per day write and promote your product or service on their website.

How do I choose the right platform to promote my business?

Start off with social media. It’s easy to use and you can begin showing the marketplace what you have to offer instantly.

I use Instagram mainly for my advertising agency and Twitter mainly for sharing blog posts. Find which platform best suits your business and connects strongly with your audience.

You can also see where similar businesses are on social media to get an idea where to start as well.


#1. Social Media Marketing Hacks

If you haven’t opened any social media accounts for your business be sure to do so after reading this post. And while you’re at it, be sure to give this post a social share!

Here’s a quick rundown of social media marketing hacks that guarantee your business to be seen.

Social Media Marketing
How to market your business on Instagram
  1. Go to a related hash tags most recent posts on Instagram and like 100+ posts: you will get followers without a doubt. Same with Twitter. Your followers now have exclusive access to what your business has to offer.
  2. Create content specifically for your targeted audience: if your target audience are college students, create infographics or art that include campuses, library’s, students, etc. Make your audience feel at home.
  3. Leave interesting and eye catching comments on posts to redirect viewers to your social media profile.
  4. Use paid advertisement to promote your social media content: this is time for your content to shine. Target a specific audience and draw them to your profile or website. I’ve found this actually works better on IG than on FB; however, advertising isn’t the same as marketing unless you’re telling a story.
Social Media Marketing Hacks
Franknez.com

Be sure to use social media every day. Consistency is key to marketing your business online.

I’ve found that if you start scheduling your day, you can really post content on social media every day!

Scheduling it makes it a task and will keep you consistent.

#2. Promotional Products and Apparel

Promotional products and apparel are a great marketing hack to get your business seen. Easy Marketing Concepts ships custom t-shirts, mugs, pens, and more, domestically in the United States.

Easy Marketing Concepts and apparel
Click the image to see Instagram Profile
  1. Wearing a t-shirt, jacket, or hat with your company logo on it is a guaranteed way for people to see your business name out in public.
  2. Gifting pens with your phone number and logo allows your brand to get recognized and remembered. Pass these out at social events or gift them to your customers.
  3. America loves coffee. Market to coffee lovers by putting a captivating logo on a mug with your business info. When they need your service or product, they’ll have your info “handy”.
Easy Marketing Concepts

How would you feel if you get the spotlight but weren’t wearing something that represented your business. It would feel like a missed opportunity, right?

Don’t put yourself through regret, get promotional products and apparel to market your business wherever you go.

Elevate Your Brand with Easy Marketing
Franknez.com
Elevate Your Brand with Easy Marketing

#3. Evoke Emotion Through Color Marketing

This marketing hack is more important than you know. Colors have a way of conjuring up emotions that can influence people to buy your product or service.

Think of the golden arch from McDonalds. Did you know that yellow evokes warmth, optimism, youth, and happiness. Does this sound like McDonalds to you? Absolutely. By using Ronald McDonald as the company’s mascot, they were able to further execute all four of these sentiments perfectly.

How about Coca-Cola? The color red evokes strong emotions, excitement, passion, and energy.

Color marketing - McDonalds, Coca-Cola
Franknez.com

Certain console games even feature character drinking a can of coke refilling their health points. What a creative way to evoke energy right?

How about Coca-Cola’s commercials? They’re usually advertising exciting content leading to a sip of the beverage. Remember when they printed names on their bottles? This strategy most certainly evoked emotion.

What colors mean in color psychology

Red: Passionate, Excitement, Active, Bold, Energy, Ambition, Power, Confidence

Orange: Playful, Freedom, Spontaneous, Extrovert, Instinct

Yellow: Optimistic, Youthful, Warmth, Happiness, Fun, Energetic, Cheerful

Green: Balance, Growth, Restore, Sanctuary, Prosperity, Safety, Stable, Nature

Blue: Goals, Determination, Trustworthy, Ambition, Spirit, Self-Sufficient, Success

Purple: Creativity, Fantasy, Individual, Original, Deep, Respectable, Wealth

Marketing with color

How to use color marketing in your business

  1. You can use color marketing with your very own logo. If you feel you may need to rebrand and change things up don’t be afraid to do so.
  2. When you create an ad, don’t forget to highlight certain words or phrases using a specific color to evoke a specific emotion.
  3. You can also use color marketing in the theme of your website or overall brand recognition online.

Combine colors with other forms of advertising and you can multiply the effects of color marketing.

Franknez.com

Put your expertise to use by sharing it online! Create a blog today and start earning money from home.

#4. Email Marketing Hacks

Email is often times overlooked due to social media’s popularity but did you know that you can use emails for your market strategy?

Email Marketing Hacks
Franknez.com

Here are 2 great ways you can market through your emails!

Paste content to the body of an email: you can copy and paste content you create such as advertising images to send out to leads and prospects. You know when you get discount emails from your favorite retail stores straight to your email? That’s what these emails should look like.

Link your social media and website to your signature: Use your signature as a means of connecting to other business platforms. This increases the chances of a prospect to see your work on Instagram, visit your website, and spark up an interest in your service or product.

For anyone who thinks emailing is dead, think again. Emailing is a great way to connect with your network and provide them with tons of useful information and content.

And lastly…

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