Anyone who’s been paying attention will have noticed the staggering growth of the iGaming industry over the past few years.
Today, it’s worth an incredible $63 billion, and that number is only expected to rise in the next decade.
Indeed, it’s estimated that by 2030, the industry will be valued at $153 billion.
In others: this is a successful industry.
And as you might expect, that didn’t just come out of nowhere.
It’s the result of behind-the-scenes work and broader technological advancements, which benefited both companies and consumers.
Design Improvements
The iGaming industry isn’t new.
It’s been around more or less since the emergence of the internet.
But it wasn’t popular back then, or even a decade ago, and that’s in large part due to the comparative primitiveness of the design of the games.
In recent years, there’s been significant development in the design element of iGaming productions, which has helped to create a more immersive experience.
Indeed, today some of the world’s best graphic designers in the sector, which has helped to elevate standards.
Consumer Deals
Consumers that try online casinos soon discover that they hold many advantages over traditional, “real world” casinos.
However, that only happens once gamers have tried the games.
The rise of iGaming can be attributed, in part, to the many deals that are available online.
Indeed, with casino free spins, introductory deals, reload bonuses, and much more all available, there’s a lot of incentive for traditional casino-goers to try their hand at the online alternative.
This element has given the digital casino industry a significant advantage over brick-and-mortar casinos, which tend to shy away from offering deals.
A Wider Audience
There’s another clear reason why the iGaming industry is so much larger than it was a decade ago.
The audience is much larger.
These days, it’s possible to play games on a computer, tablet, or smartphone, which an increasing percentage of the world has access to.
Around two billion additional smartphones were added over the five-year period between 2017 and 2022, and that number is expected to grow even more over the next five years.
There are only two billion desktop computers in the world; with smartphone users reaching more than five billion, it’s little wonder that online casinos are increasingly focused on their mobile offerings — and that they’re successful.
Game Selection
Traditional casinos can offer a wide range of games, but you usually only find the widest selection in the world’s best casinos, such as the ones you’ll find in Las Vegas.
The standard real-world casino provides a limited number of games, usually the most popular ones.
In the digital casino world, you’ll find a whole host of new and classic games, including obscure offerings that traditional casinos don’t touch.
In addition, you’ll find the latest slot machine games, which are nearly exclusively designed solely with the online world in mind.
Safety and Security
The iGaming industry had a problem in past years: consumers were less likely to trust any website, including iGaming websites, with their personal data.
But there’s been a big shift in attitudes towards websites in recent years, mostly due to a proactive effort on behalf of industries to beef up safety and security on their websites.
Today, reputable iGaming websites invest heavily in the security of their systems, which in turn leads to greater consumer trust.
Conclusion
The iGaming industry has been on a long journey over the past decade, but those efforts are finally beginning to bear fruit.
And with more innovation, such as virtual reality and augmented reality, on the way, the future of iGaming looks just as prosperous as current times.
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