Tag: Problem Solving Skills

How To Build a Clientele For Your New Business!

Your Clientele Is The Biggest Key To Your Business’s Success

Starting a business takes serious discipline.

There are many factors that drive the companies success.

You will discover that sales is what will keep you business thriving.

Here are some amazing steps to building a clientele from scratch.

#1 – Set Your Target Market

Who will you sell to?

It is very important to identify who will be your target market.

Are you selling directly to a middleman or are you selling directly to the consumer?

Are you selling your services or products to corporations or directly to the consumer market?

Learn to identify your target as this is the foundation to a successful clientele.

#2 – Make Contact

Make contact through the use of emails, phone, or social media

Now that you’ve established who your target market is, you’ll need to begin making contact.

This may be through social media, direct emails, or cold calls. Reach out to the target and let them know what your business is about.

Note: DO NOT get discouraged when someone says no.

They’ve done you a favor by not wasting your time. Turn the page and move on.

You will get no’s and maybes for an answer.

Here’s what to do when someone is interested!

#3 – Make Them Aware of Your Problem-Solving Skills

Stand out from your competition!

It is important not to drag the conversation solely about you or the business.

Let them know just enough about who you are and what your business is about without it being all about you.

The prospect should know how your services or products will benefit them!

Ask them a little bit more about their business, make them feel comfortable and get them engaged.

How will your business be of convenience to them? Remember, convenience sells so if you offer more than one product or service, make sure you’re vocal about these ‘solutions’.

Encourage them to see the value of your business by making them aware of your problem-solving skills.

Get a feel of the conversation, did you sell it?


If you didn’t, no worries.

This takes time and take this as experience! If they ask you to follow up with them and provide them with more information this is perfect.

Put them in your data base, let’s get one step closer towards closing the sale.

#4 – Follow Up

how to get clients for your new business.
80% of Prospects Say ‘No’ four times before they say yes
Keep following up! How to get clients for your new business.

The sale is in the follow up. It is vital that you are consistently following up with your prospects.

Your first follow up should address the initial contact.

Thank them for their time and remind them why your service/product is an amazing fit for them or their business.

Don’t be discouraged if they do not respond immediately.

Often times, it will take a few follow ups before the prospect requests a quote or buys from you.

Change your strategy each time you follow up, make them remember you.

#5 – Keep Feeding The Pipeline

Feed the sales pipeline! How to get clients for my new business.
Feed the sales pipeline! How to get clients for my new business.

Continue to make contact with new consumers/businesses in your target market.

It’s better to keep your pipeline full rather than realizing you have no business because you were so locked on a few prospects that seemed interested that now you have no one to follow up with.

Avoid this mistake by consistently updating your client database and keeping track of who’s interested, who you’re in the talks with already, and who you’ve closed with.

Continuously strive for making new clients, don’t settle.

#6 – Client Retention

Keep Your Partners Happy!

Client retention is the ability to retain clients over a period of time. In order to create a successful clientele you must be able to maintain your clients from using your competitors products or services. This is the part where actions speak louder than words. You managed to sell yourself and your business, now it’s time to prove why your business is the best of the best. Client retention is fundamental to a long-term partnership with your clients and customers.

Here are 7 amazing tips that are sure to keep your customers coming back.

  • Exceed their expectations by overdelivering.
  • Present a positive attitude at all times.
  • Show initiative to want to help.
  • Be a team player!
  • Appreciate them for their business.
  • Build a solid relationship.
  • Take care of their needs so they take care of yours.

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Also read: 7 Amazing Strategies to Retain Your Best Clients

7 Amazing Strategies To Retain Your Best Clients

7 Amazing Strategies To Retain Your Best Clients

The key to your success as either a business owner or sales rep is your capability to service and retain your clientele. Sales are the driving force and vitality of your income. When a client stops using your services or product it may be worrisome, especially to the ambitious seller. Here are 6 amazing strategies that will help you retain your best clients in order to further your growth.

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#1 – Great Attitude Retains Clients

Great attitude retains clients

Everything begins and ends with your attitude. An amazing attitude says a lot about your character and about the type of person you are. Clients don’t want to work with someone who is bland and boring. They want to work with someone who is optimistic, excited, and pumped to work on the new project! Having a great attitude is a sure way to get a client to remember you and an even greater strategy to retain your best clients.

Tip: Never take your frustrations out on a client.

We tend to have moments of frustrations or irritations from time to time. I mean we are human after all; however, we must learn how to manage stress in the workplace in order to further enhance our working environment.

Never take your frustrations out on a client as this can result in resentment and potentially affecting your business on the long run. You want to retain your best clients, not drive them away.

#2 – Willingness To Help

If you naturally love to help others and feel the need to service people, then you understand the importance of this vital manifestation prowess. When a client sees you have the willingness to help, they think of you when a new project arises.

You become the first to quote and hear about it. You’re taken into consideration without thinking twice about it. It’s that thought of someone who’s willing to tackle a new challenge that attracts a client to your product or services.

Tip: Always demonstrate the willingness to help. Be involved, reach out, and commit. Retain your best clients with a positive and contagious attitude!

Even when you have a client in your pocket, never think they’re 100% secured. There’s always someone else competing for their business, too. Never settle, always demonstrate the willingness to help in order to retain your client’s attention.

#3 – How Problem Solving Skills Retain Clients

Problem solving skills retain clients

When it comes to problem solving skills, be a show-off. It is never in our agenda to conjure up a mistake but discrepancies sometimes do occur. It’s a matter of how we present said solutions that differentiate us from our competitors. This is particularly why you want to show off.

A client will rather work with someone who offers creative and effective solutions to problems. The hesitant ones who cannot move things around for a client will lose their business to a competitor who can.

Tip: Combine your attitude with your problem solving skills.

If you propose a solution but the client suggests something else, bite the bullet and demonstrate willingness to help and work together to find solutions . Use phrases such as, “absolutely, we’ll make it happen”. This shows attentiveness and a great attitude to carry out the mission.

#4 – Personal Relationships Will Retain Clients

You’re going to have a personal relationship with every client. They are all so different to it is important that you cater to each person at a very personal level. There is no one size fits all in this equation. Learn to distinguish everyone’s unique personalities and you’ll learn to read their needs.

Pro Tip: Be aware of personal things your clients mention about their lives outside of work.

Take note and memorize conversations you and a client had regarding something not related to work. Perhaps they just got back from vacation, watched the game over the weekend, or started a new business venture. Bring these topics up casually to spark a sense of intimacy. Retain your best clients by becoming a likeable person and further developing the relationship with your client.

Personal Relationships

Tip: Always keep it genuine and professional.

#5 – Execution

Your delivery must be exceptional. Your services or products must be remarkable. The quality of your work must exceed your clients expectations. Your attitude must be phenomenal as it is one of the biggest influences affecting your clients decision making skills when in the market for a new product or service. Execution is being able to deliver exceptional work in every measurement of your clients or customers needs.

Tip: Make sure your clients have only great things to say about you to another colleague. Have your clients refer you to more people in the team to gain more business within the organization or company.

The strength of your execution will determine whether you have the ability to retain a client or not. When you develop the skill to retain a client, growth is inevitable. Find what skills could use a bit of sharpening in order to strengthen your execution. There’s no shame in acknowledging the need for improvement.

#6 – Exclusiveness

Make a client feel exclusive and you make them feel special. It’s the bow that tops off the present, the cherry on top of the ice cream. When your client needs a favor, treat them. Strategize the way you accept their challenge. Let them know you wouldn’t do it for anyone else, make them feel happy. Demonstrate that you are trustworthy and are capable of becoming a true partner. Exclusivity requires implementing above and beyond services in order to further enhance the buying experience.

Tip: Always express gratitude towards your clients.

It is important to be kind and appreciative towards your clients in order to retain their business. As we discussed early on this excerpt, attitude goes a long way and is truly the foundation to retaining a successful clientele. The stronger your foundation is the stronger your execution skills become.

Tip: Congratulate your clients on new accounts they secure.

Let your clients know you want them to be successful, root for them; they will remember it. You’ve now entered an inner circle your competitors will have a difficult time ever attaining. This exclusiveness is what will project long-term partnership.

If you know other great strategies on how to retain your best clients please share them below on the comments section!

#7 – Be Honest

Be honest with your clients. Don’t beat around the bush, and certainly do not lie to get out of a predicament.

Clients will appreciate your honesty and will respect you for it. Never lie to the client. Be transparent if you can’t meet a deadline or if something is out of your scope. You might just end up ruining the account by fronting.

I can tell you from experience that you really do gain your clients respect when you’re honest. Not only is this part of my own value system but being honest is a sure way to retain your best clients.

Read: How To Reach $10K Per Month In Sales

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